Demand Gen Leader & Content Engine Lead

Rtafleet; Glendale, Northern (AZ, KY); Hybrid; USD 140,000 - 150,000; Full time

Benefits offered by this job

401(k) with 6% match

Flexible PTO

Dental, Vision & Medical

Wellness rewards

Mental health resources

Job summary

RTA Fleet in Glendale, AZ is seeking a Demand Generation Manager to own the inbound pipeline and lead a small creative pod, driving content from podcasts to webinars into multi‑format assets across channels.

You will orchestrate the content engine, write campaign copy leveraging AI, and collaborate with AV and creative teams to ship on time while maintaining brand quality. This hybrid Phoenix‑area role blends strategy with hands‑on execution.

Qualifications

• Experience owning inbound pipeline and turning content into qualified leads.
• Ability to lead a small creative team and manage external assets.
• Comfort using AI tools to accelerate content creation and distribution.

Responsibilities

• Owns the inbound pipeline number and handoffs to SDR.
• Leads content engine behind the brand and distributes across channels.
• Writes campaign copy and emails leveraging AI; creates multi-format content.

Skills

Content orchestration

Inbound pipeline ownership

Team leadership

AI fluency

Campaign optimization

Tools

HubSpot

YouTube/Video

Job description

RTA Fleet in Glendale, AZ is seeking a Demand Generation Manager to own the inbound pipeline and lead a small creative pod, driving content from podcasts to webinars into multi‑format assets across channels.

You will orchestrate the content engine, write campaign copy leveraging AI, and collaborate with AV and creative teams to ship on time while maintaining brand quality. This hybrid Phoenix‑area role blends strategy with hands‑on execution.