Defi KOL BD

Stealth Startup; United States; On-site; USD 110,000 - 170,000; Full time

Job summary

Stealth Startup seeks a KOL-savvy Business Development Manager to drive protocol growth through influencer partnerships, community amplification, and ecosystem integrations.

You live and breathe crypto Twitter/X, know who moves markets, and can turn relationships into measurable on-chain growth.

Qualifications

• 3–5 years in BD, growth, or partnerships — with at least 2 years in crypto/DeFi.
• Existing personal relationships with crypto KOLs or influencer agencies.
• Deep understanding of how KOL-driven campaigns work in Web3 — not just reach, but on-chain impact.
• Strong grasp of DeFi fundamentals (AMMs, perps, lending, yield, etc.).
• Fluent in crypto culture — active on CT (Crypto Twitter), Discord, and Telegram daily.
• Data-driven: comfortable with campaign analytics, referral tracking, and reporting on growth KPIs.

Responsibilities

• Identify, onboard, and manage relationships with crypto KOLs across Twitter/X, YouTube, Telegram, and TikTok.
• Structure and negotiate KOL deals — retainers, performance-based campaigns, token incentives, and ambassador programs.
• Build and maintain a tiered KOL network across key markets (APAC, MENA, LATAM, Western).
• Coordinate with marketing on KOL content briefs, talking points, and launch campaigns.

Skills

BD & Partnerships

Crypto/DeFi knowledge

KOL relationships

Data analytics

CT/social media fluency

Job description

We are looking for a KOL-savvy Business Development Manager to drive protocol growth through influencer partnerships, community amplification, and ecosystem integrations. You live and breathe crypto Twitter/X, know who moves markets, and can turn relationships into measurable on-chain growth.

Responsibilities

KOL & Influencer Partnerships

• Identify, onboard, and manage relationships with crypto KOLs across Twitter/X, YouTube, Telegram, and TikTok
• Structure and negotiate KOL deals — retainers, performance-based campaigns, token incentives, and ambassador programs
• Build and maintain a tiered KOL network (macro, mid-tier, nano) across key markets (APAC, MENA, LATAM, Western)
• Coordinate with marketing on KOL content briefs, talking points, and launch campaigns

Requirements

• 3–5 years in BD, growth, or partnerships — with at least 2 years in crypto/DeFi
• Existing personal relationships with crypto KOLs or influencer agencies
• Deep understanding of how KOL-driven campaigns work in Web3 — not just reach, but on-chain impact
• Strong grasp of DeFi fundamentals (AMMs, perps, lending, yield, etc.)
• Fluent in crypto culture — you're active on CT (Crypto Twitter), Discord, and Telegram daily
• Data-driven: comfortable with campaign analytics, referral tracking, and reporting on growth KPIs