KOL Business Development Manager (LATAM)

KuCoin Exchange; United States; Remote; USD 80.000 - 120.000; Vollzeit

Zusammenfassung

KuCoin Exchange is seeking a LATAM-focused Affiliate Marketing Manager to build and scale partnerships with KOLs, influencers, and affiliate partners across LATAM regions including Brazil, Mexico, and Argentina. You will drive user acquisition for cloud mining-related products through end-to-end campaign management and data-driven optimization.

Ideal candidates bring 2–4+ years in affiliate/BD roles within crypto or fintech, fluent Spanish/Portuguese with English, and strong negotiation and

Qualifikationen

• Strong understanding of LATAM crypto and social media landscape.
• Proven experience in KOL / affiliate BD, influencer marketing, or partnerships in crypto, fintech, or related industries.
• Track record of sourcing and scaling performance-driven partnerships.
• Fluent in Spanish and/or Portuguese, with working proficiency in English.
• Strong negotiation, communication, and execution skills.
• Data-driven mindset with ability to manage campaigns and optimize performance.
• 2–4+ years of relevant experience.
• Familiarity with AI tools for partner sourcing, content briefs, and workflow automation.

Aufgaben

• Build and manage relationships with KOLs, influencers, content creators, and affiliate partners across LATAM (YouTube, TikTok, X, Telegram, local crypto communities).
• Identify, onboard, and scale high-performing affiliates to drive user acquisition for cloud mining products (hashrate / mining plans).
• Lead end-to-end campaign execution: outreach, negotiation, content planning, tracking setup, and performance optimization.
• Collaborate with marketing, product, and compliance teams to ensure localized, compliant, and effective campaigns.
• Monitor partner performance, market trends, and competitor activity to continuously improve conversion and ROI.

Kenntnisse

KOL / affiliate BD

influencer marketing

partnerships

LATAM markets

negotiation

data-driven

campaign management

AI tools

Jobbeschreibung

• Build and manage relationships with KOLs, influencers, content creators, and affiliate partners across LATAM (YouTube, TikTok, X, Telegram, local crypto communities);
• Identify, onboard, and scale high-performing affiliates to drive user acquisition for cloud mining products (hashrate / mining plans);
• Lead end-to-end campaign execution: outreach, negotiation, content planning, tracking setup, and performance optimization;
• Collaborate with marketing, product, and compliance teams to ensure localized, compliant, and effective campaigns;
• Monitor partner performance, market trends, and competitor activity to continuously improve conversion and ROI.

Requirements

• Strong understanding of LATAM crypto and social media landscape (especially Brazil, Mexico, Argentina);
• Proven experience in KOL / affiliate BD, influencer marketing, or partnerships in crypto, fintech, or related industries;
• Track record of sourcing and scaling performance-driven partnerships;
• Fluent in Spanish and/or Portuguese, with working proficiency in English;
• Strong negotiation, communication, and execution skills;
• Data-driven mindset with ability to manage campaigns and optimize performance;
• 2–4+ years of relevant experience;
• Familiarity with AI tools for partner sourcing, content briefs, and workflow automation.