Data Science and Analytics_04

Adelphi Group; Burbank (CA); On-site; USD 40,000 - 75,000; Full time

Job summary

Hearts & Science, an Omnicom Media Group agency in New York, seeks a Business Analytics professional to drive measurement plans and client reports. You will build dashboards in Datorama and Tableau, ensure data quality, and translate results into actionable insights for campaigns.

The role emphasizes data storytelling, consultative client interactions, and collaboration with planning and investment teams to optimize budgets and media plans.

Qualifications

• University degree and 1+ years of data and analytics experience in advertising or marketing.
• Knowledge of agency-side media campaign planning and execution process is desirable.

Responsibilities

• Execute the measurement plan and produce campaign reports.
• Develop dashboards in Datorama and Tableau.
• Perform data QA to ensure reporting accuracy.
• Derive observations and actionable insights from campaign results.
• Tell data stories in presentations and client decks.
• Present reports to clients during calls.

Skills

Integrated marketing

Media planning

Audience marketing

Data analytics

Communication

Ambiguity tolerance

Education

University degree

Tools

Datorama

Tableau

Job description

Agency

Hearts & Science

Job Function

Strategy and Planning

Job Subfunction

Research and Insights

Job Description

The Business Analytics team is pivotal in the delivery of modern agency services. We are tightly integrated with planning and investment teams to deliver on and exceed our clients’ business goals.

Responsibilities

External facing responsibilities

• Executing the measurement plan
• Production of campaign reports and analyses according to measurement plans
• Development of dashboards in data visualization tools such as Datorama and Tableau
• On-going data QA to ensure data used for reporting and analysis is accurate
• Development of observations and actionable insights around campaign results
• Data storytelling of results and analyses in presentation decks/slides
• Presenting reports and proposals to clients during monthly and weekly phone calls

Internal facing responsibilities

• Partner with the Planning and Investment teams on annual budget setting, media plan development and ongoing budget / plan optimization.
• Keep in front of industry trends and developments by engaging in training

Required Skills

• Experience in integrated marketing related to media and/or customer journey development, including budgeting, revenue forecasting, ROI development
• Expertise in audience-based marketing and data-driven advertising
• Solution development: analytic skills, critical thinking and clarifying strategic & operational issues as relates to data and analytics. Problem-solving skills to drive issues to resolution.
• Stellar communication skills
• Comfortable working in ambiguous situations

Education and Experience

• A university degree and 1+ years of data and analytics experience in advertising, management consulting, marketing or digital consulting
• Knowledge of agency-side media campaign planning and execution process is desirable, but not requiredNew York: $40,000.00-$75,000.00

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

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For US Job Seekers

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