Data Science and Analytics_04

Hearts & Science; Burbank (CA); On-site; USD 40,000 - 75,000; Full time

Job summary

Hearts & Science in New York is seeking a Business Analytics professional to help deliver data-driven marketing insights across client campaigns, dashboards, and reports. You will collaborate with Planning and Investment teams, develop measurement plans, and present findings to clients on a regular cadence, using tools like Tableau and Datorama.

Experience in integrated marketing, budgeting, revenue forecasting and ROI development is valued, with strong communication skills and the ability to

Qualifications

• A university degree and 1+ years of data and analytics experience in advertising, management consulting, marketing or digital consulting
• Knowledge of agency-side media campaign planning and execution process is desirable, but not required

Responsibilities

• Executing the measurement plan
• Production of campaign reports and analyses according to measurement plans
• Development of dashboards in data visualization tools such as Datorama and Tableau
• On-going data QA to ensure data used for reporting and analysis is accurate
• Development of observations and actionable insights around campaign results
• Data storytelling of results and analyses in presentation decks/slides
• Presenting reports and proposals to clients during monthly and weekly phone calls
• Partner with the Planning and Investment teams on annual budget setting, media plan development and ongoing budget / plan optimization.
• Keep in front of industry trends and developments by engaging in training

Skills

Measurement plans

Data storytelling

Presentation skills

Analytical thinking

Communication skills

Ambiguity tolerance

Education

Bachelor's degree

Tools

Tableau

Datorama

Job description

Job Description

The Business Analytics team is pivotal in the delivery of modern agency services. We are tightly integrated with planning and investment teams to deliver on and exceed our clients’ business goals.

Agency Hearts & Science

Job Function Strategy and Planning

Job Subfunction Research and Insights

Job Description

The Business Analytics team is pivotal in the delivery of modern agency services. We are tightly integrated with planning and investment teams to deliver on and exceed our clients’ business goals.

Responsibilities

External facing responsibilities

• Executing the measurement plan
• Production of campaign reports and analyses according to measurement plans
• Development of dashboards in data visualization tools such as Datorama and Tableau
• On-going data QA to ensure data used for reporting and analysis is accurate
• Development of observations and actionable insights around campaign results
• Data storytelling of results and analyses in presentation decks/slides
• Presenting reports and proposals to clients during monthly and weekly phone calls

Internal Facing Responsibilities

• Partner with the Planning and Investment teams on annual budget setting, media plan development and ongoing budget / plan optimization.
• Keep in front of industry trends and developments by engaging in training

Required Skills

• Experience in integrated marketing related to media and/or customer journey development, including budgeting, revenue forecasting, ROI development
• Expertise in audience-based marketing and data-driven advertising
• Solution development: analytic skills, critical thinking and clarifying strategic & operational issues as relates to data and analytics. Problem-solving skills to drive issues to resolution.
• Stellar communication skills
• Comfortable working in ambiguous situations

Education and Experience

• A university degree and 1+ years of data and analytics experience in advertising, management consulting, marketing or digital consulting
• Knowledge of agency-side media campaign planning and execution process is desirable, but not required

Location and Compensation

• New York: $40,000.00-$75,000.00

New York: $40,000.00-$75,000.00

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers

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