Data Operations Lead: Analytics, Quality & Governance

Publicis Groupe ANZ; New York (NY); On-site; USD 89,000 - 142,000; Full time

Benefits offered by this job

401K

Medical coverage

Dental

Vision

Disability

Paid time off

Job summary

Digitas, part of Publicis Groupe, seeks a Data Ops Lead in New York to drive a high-performing team responsible for data pipelines, governance, and quality across marketing data systems. You will guide analytics, oversee data taxonomy, and push for automation to improve data-driven decision making.

You will coach members, collaborate with data and analysis teams, and shape the technology strategy for data management while embodying Digitas' bold, open, and curious culture.

Qualifications

• 5-7 years of analytics experience in an advertising agency, management consulting, or ad tech company.
• Experience managing a team.
• A four-year college degree; advanced degree is a plus.
• Strong attention to detail, critical thinking and problem solving skills.
• Excellent oral and written communication skills.
• Proficient with SQL and data visualization tools.
• Experience with tools like Alteryx a must.
• Knowledge of digital data technologies (Google Analytics, Google Marketing Platforms, etc.).
• Knowledge and experience with Python and/or R a plus.
• Experience working with Google Cloud and AWS a plus.
• Comfortable in a fast-paced and deadline-driven environment.
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus.

Responsibilities

• Leading a team of Data Ops Analysts and Senior Analysts through their day-to-day responsibilities, ensuring their growth as they progress through their career.
• Guiding the data engineering team to ensure high data quality as they design, build, and maintain critical data pipelines.
• Reviewing and assisting analysts with SQL scripts and dataflows in data wrangling tools like Alteryx or Google Dataprep.
• Overseeing the design and execution of data quality checks and remediation of data quality across marketing data systems while ensuring full understanding of client deliverables.
• Maintaining ongoing management and stewardship of data governance, processing, and reporting.
• Overseeing taxonomy governance and ensure all key media and site stakeholders are following proper taxonomy additions and application.
• Serving as a knowledge expert for media and site data processes and identifying areas of improvement to ensure appropriate turnaround times and data quality standards are being met.
• Evaluating opportunities for simplification and/or automation for media and site data processes.
• Influencing teams towards data-informed decision-making and analytical thinking.
• Promoting a culture of process documentation.
• Providing guidance on process improvements and best practices for data management.
• Coaching junior team members
• Assisting project managers and key project stakeholders in creating effective and achievable project plans
• Working closely with other Data and Analysis teams, providing recommendations and direction on visualization of our data
• Playing a key role in defining the technology strategy for data management
• Empowering your team to live the Digitas values to be open, bold, and curious

Skills

SQL

Data visualization

Alteryx

Python

R

Google Analytics

Google Marketing Platforms

Google Cloud

AWS

Generative AI tools

Education

Bachelor's degree

Advanced degree

Tools

Alteryx

Tableau

PowerBI

Google Data Studio

Google Analytics

Job description

Digitas, part of Publicis Groupe, seeks a Data Ops Lead in New York to drive a high-performing team responsible for data pipelines, governance, and quality across marketing data systems. You will guide analytics, oversee data taxonomy, and push for automation to improve data-driven decision making.

You will coach members, collaborate with data and analysis teams, and shape the technology strategy for data management while embodying Digitas' bold, open, and curious culture.