Data-Driven Marketing Operations Specialist

SoundOff Signal; Hudsonville (MI); On-site; USD 60,000 - 85,000; Full time

Job summary

SoundOff Signal in Michigan seeks a Marketing Operations Specialist to maintain product data, coordinate pricing, manage website content, and run email campaigns. You will generate performance reports and provide insights to drive marketing initiatives.

The ideal candidate is detail-oriented, tech-savvy, and thrives in a fast-paced, cross-functional environment with strong Excel and CRM data skills and experience with dashboards and analytics tools.

Qualifications

• Bachelor's degree or equivalent in marketing, business or related field.
• 2-4 years of experience in marketing operations, product data management, CRM use, project coordination, or related ops functions.
• Experience with product data and familiarity with a PIM tool is a plus.
• Experience building email campaigns using Salesforce Marketing Cloud / Account Engagement is a plus.
• Strong proficiency in Excel and data entry systems.
• Experience with GA4, Salesforce reporting, Power BI, Tableau or similar reporting platforms preferred.
• Excellent organizational and communication skills.
• Ability to manage multiple priorities and meet deadlines.
• Able to perform the job consistently without excessive absenteeism or tardiness.

Responsibilities

• Demonstrates SoundOff Signal's core values in daily interactions with customers and colleagues.
• Maintain accurate product data and import/export from Salesforce data loaders.
• Perform regular product audits and maintain dashboards for data quality.
• Generate reports and insights to support decision-making and performance tracking.
• Maintain and update price guides across product lines.
• Document processes and standards for product data management for consistency and training.
• Lead price change projects and coordinate communication with stakeholders.
• Lead the email marketing process and campaign execution.
• Manage website content updates for product launches and marketing initiatives.
• Provide administrative support for cross-functional marketing projects.

Skills

Product data management

Pricing coordination

Email campaign execution

Analytics and reporting

Cross-functional collaboration

Excel proficiency

Data-driven decision making

Education

Bachelor's degree in marketing, business or related field

Tools

Salesforce

Excel

GA4

Power BI

Tableau

Job description

SoundOff Signal in Michigan seeks a Marketing Operations Specialist to maintain product data, coordinate pricing, manage website content, and run email campaigns. You will generate performance reports and provide insights to drive marketing initiatives.

The ideal candidate is detail-oriented, tech-savvy, and thrives in a fast-paced, cross-functional environment with strong Excel and CRM data skills and experience with dashboards and analytics tools.