Data Driven Marketing Analyst - Creative Strategy

Deluxe Corporation; New York, Northern (NY, KY); Hybrid; USD 80,000 - 98,000; Full time

Benefits offered by this job

Healthcare (Medical, Dental, Vision)

PTO and Holidays

Employer‑Matched Retirement Plan

Employee Stock Purchase Plan

Disability Insurance

Education/Tuition Reimbursement

Job summary

Deluxe Corporation is hiring a Marketing Analyst to support FMCG Direct campaigns for retail banks and expanding verticals. You will serve as the primary client/vendor liaison, helping to drive integrated marketing initiatives and develop compelling marketing materials to improve ROI.

The role collaborates with design agencies, print vendors, and internal teams to ensure high-quality outputs. A Bachelor’s degree and strong communication skills are required; one year of experience is preferred.

Qualifications

• Bachelor's degree in Marketing, Communications, Economics, Social or Hard Sciences.
• Coursework in marketing, communications, economics, social sciences or hard sciences.
• 1 year of experience preferred.
• Delivers consistent quality, error-free work.
• Knowledge of the business’s methodology and tools.

Responsibilities

• Collaborate daily with clients, design agencies, print vendors, credit bureaus, and specialists from other marketing channels.
• Drive consensus and obtain approvals from key decision makers in a fast-paced environment.
• Ensure quality and accuracy of campaign collateral through proofing and live data reviews.
• Assist in developing segment-tailored campaigns: briefs, copy, layouts, photography direction, file release.
• Create and manage production resources and schedules.

Skills

Marketing

Communications

Economics

Social sciences

Hard sciences

Education

Bachelor's Degree

Job description

Why Join Us

Be part of an organization that’s driving change and consistently recognized as a top employer. At Deluxe, we know that great people build great companies—and we invest in you accordingly.

• We’re proud to be recognized as a Great Place to Work and a top workplace for Moms, Dads, LGBTQ+ employees, and Veterans.
• We offer competitive benefits starting on day one, designed to support your life both in and out of work.
• 42% of our employees have stayed for 10+ years, citing our people, benefits, work-life balance, inclusive culture, and team support as key reasons why.

This posting is for our 2027 new hire class, start date will be July 2027.

Great opportunity for spring 2027 graduates!

Marketing Analysts are key members of the FMCG Direct team who work with senior client management to create and execute targeted multi-channel marketing campaigns for retail banks and expanding verticals. There are two primary responsibilities for a member of the Creative Strateg y team: 1) Serve as a primary client / vendor liaison to efficiently facilitate integrated marketing campaigns and 2) Develop marketing materials that generate superior performance in terms of marketing ROI.

Job Functions

• Collaborate daily with clients, design agencies, print vendors, credit bureaus, and specialists from other marketing channels
• Drive consensus and gain approval from key decision makers across client organizations; demonstrate strong leadership and interpersonal communication skills to move projects forward in a fast-paced, challenging environment
• Assure quality and accuracy of all campaign collateral with internal and external stakeholders through a detailed proof approval process, onsite press checks, live data reviews, etc.
• Assist in the development of segment-tailored marketing campaigns: authoring creative briefs, concepting, copywriting, layouts, photography direction, proof approval, file release, and collateral inventory management.Prepare and deliver high quality presentations and internal updates
• Create and manage all production-related resources such as creative matrices, production specs, data and print processing instructions, quality guidelines, and production schedules.

Basic Qualifications

Education and Experience: Bachelors Degree

• Successfully completed coursework in marketing, communications, economics, social sciences or hard sciences

Preferred Qualifications

• 1 year of experience
• Delivers consistent quality / error-freework – technical / professionalproficiency
• Knowledge of the business’smethodology and tools
• Maintains establishedprocesses effectively
• Notes process deficiencies andsuggests/implements improvementswhere necessary
• Manages time effectively
• Strong written / verbal communicationwith team members
• Basic business acumen and anunderstanding of the business

Additional Basic Qualifications

Must be 18 years of age or older

Compensation

The compensation range for this position is $88,900.00 - $88,900.00 annually. This position will be eligible for commission or an annual performance incentive plan. The base pay actually offered will vary depending on job-related knowledge, skills, location, experience and take into account internal equity.

Benefits

In line with our commitment to employee wellbeing, our total rewards benefits package is designed to support the physical, financial, and emotional health of our employees, tailored to meet their unique and evolving needs. Our approach considers our employees’ whole selves, ensuring they can thrive both in and outside of work. Here are some of the benefits we offer, which may vary based on role, location, or hours worked:

• Healthcare (Medical, Dental, Vision)
• Paid Time Off, Volunteer Time Off, and Holidays
• Employer-Matched Retirement Plan
• Employee Stock Purchase Plan
• Short-Term and Long-Term Disability
• Infertility Treatment, Adoption and Surrogacy Assistance
• Tuition Reimbursement

These benefits are designed to enhance the health, protect the financial security, and provide peace of mind to our employees and their families.

Deluxe Corporation is an Equal Employment Opportunity employer:

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, disability, sex, age, ethnic or national origin, marital status, sexual orientation, gender identity or presentation, pregnancy, genetics, veteran status or any other status protected by state or federal law.

Please view the electronic EEO is the Law Poster which serves to inform you of your equal employment opportunity protections as part of the application process.

Reasonable Accommodation for Job Seekers with a Disability

If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to [e-mail].