Data-Driven Global Artist Marketing Leader

Warner Music Group; Los Angeles (CA); On-site; USD 180,000 - 240,000; Full time

Job summary

Warner Records seeks a visionary, data-driven Senior Director of Marketing to architect marketing and strategy for album releases and roster campaigns. You will lead marketing across production, strategy, and D2C initiatives for a roster of iconic artists.

Lead cross-functional campaigns that blend traditional marketing with digital, social, and fan experiences; identify revenue beyond streaming; manage budgets and data-driven audience targeting to drive global fan growth.

Qualifications

• Senior-level marketing leadership experience.
• Proven ability to manage large budgets and campaigns.
• Experience with album releases and roster campaigns.

Responsibilities

• Architect marketing strategy for album releases and artist rosters.
• Lead cross-functional campaigns across production, strategy, and D2C initiatives.
• Blend traditional marketing with digital, social, and fan experiences to grow the global fan base.

Skills

Marketing leadership

Cross-functional leadership

Data-driven decisions

Audience targeting

Job description

Warner Records seeks a visionary, data-driven Senior Director of Marketing to architect marketing and strategy for album releases and roster campaigns. You will lead marketing across production, strategy, and D2C initiatives for a roster of iconic artists.

Lead cross-functional campaigns that blend traditional marketing with digital, social, and fan experiences; identify revenue beyond streaming; manage budgets and data-driven audience targeting to drive global fan growth.