Data-Driven Ecommerce Site Specialist

PGA TOUR Superstore; Roswell (GA); On-site; USD 65,000 - 90,000; Full time

Job summary

PGA TOUR Superstore is seeking a Digital Site Specialist to optimize our online storefront from the Roswell, GA campus. You will shape product storytelling, content strategy, and seasonal campaigns while partnering with merchandising and creative teams to drive conversions.

You will analyze KPI data, support SEO and UX improvements, and contribute to testing initiatives across devices to enhance the omni‑channel shopping experience.

Qualifications

• 2–4 years of Ecommerce Site Merchandising experience.
• Bachelor’s degree in related field required.
• Strong analytical skills and ability to turn data into actionable insights.
• Experience with online marketing and marketing channels a plus.
• A/B testing experience preferred.

Responsibilities

• Plan website content for each season with merchandising and content initiatives.
• Daily management of site content including homepage, category pages, banners, and landing pages.
• Improve navigation and search to help customers find products quickly.
• Analyze ecommerce metrics and report KPI performance.
• Collaborate on landing pages and SEO optimization and run A/B tests.

Skills

Ecommerce Site Merchandising

Data-driven insights

Strong analytical skills

A/B testing

Education

Bachelor’s degree in related field

Tools

Salesforce Commerce Cloud

Google Analytics

Adobe Analytics

Digital Asset Management

Job description

PGA TOUR Superstore is seeking a Digital Site Specialist to optimize our online storefront from the Roswell, GA campus. You will shape product storytelling, content strategy, and seasonal campaigns while partnering with merchandising and creative teams to drive conversions.

You will analyze KPI data, support SEO and UX improvements, and contribute to testing initiatives across devices to enhance the omni‑channel shopping experience.