Data-Driven Digital Marketing Analyst

360training; California; Hybrid; USD 65,000 - 90,000; Full time

Benefits offered by this job

Paid time off

Company holidays

Remote & Hybrid work models

Job summary

360training is seeking a Digital Marketing Analyst to transform raw data into actionable insights that drive marketing decisions for a multi-brand eCommerce portfolio. You will own reports, dashboards, and analyses, partnering with leadership to uncover opportunities and shape data-driven strategies.

You’ll work on reporting, trends, and optimization across channels, while leveraging GA4, SQL, and BI tools to support growth and efficiency. Remote/hybrid options available.

Qualifications

• Bachelor’s degree in marketing, analytics, statistics, economics, computer science, data science, mathematics or a related field.
• 1–3 years of experience in digital marketing analytics, e-commerce analytics, or web analytics with a track record of delivering insights that drive measurable impact.

Responsibilities

• Partner closely with Marketing leaders to understand performance drivers, identify opportunities, and provide actionable recommendations that accelerate growth across multiple brands.
• Tell the story behind the data by identifying trends, opportunities, and risks, then communicating findings to stakeholders at all levels of the organization.
• Measure and optimize marketing performance by evaluating channel performance, campaign effectiveness, customer behavior, conversion funnels, and ROAS.
• Drive automation and AI to streamline workflows and improve reporting efficiency.
• Develop and enhance dashboards, reporting, and self-service analytics in Power BI to support data-driven decisions.

Skills

Analytical mindset

Problem solving

Collaboration

Education

Bachelor’s degree in Marketing/Analytics/Economics/CS/Data Science

Tools

Google Analytics

SQL

Power BI

BigQuery

Tableau

Job description

360training is seeking a Digital Marketing Analyst to transform raw data into actionable insights that drive marketing decisions for a multi-brand eCommerce portfolio. You will own reports, dashboards, and analyses, partnering with leadership to uncover opportunities and shape data-driven strategies.

You’ll work on reporting, trends, and optimization across channels, while leveraging GA4, SQL, and BI tools to support growth and efficiency. Remote/hybrid options available.