Remote Digital Marketing Analyst – Data-Driven Growth

360training; United States; Remote; USD 65,000 - 90,000; Full time

Benefits offered by this job

Competitive salary

Annual bonus

Flexible time off

401k with company match

Disability insurance

Life insurance

Health coverage

Health Savings Account (HSA)

Employee Assistance Program

Job summary

360training is seeking a Digital Marketing Analyst to turn data into insights that drive our multi-brand ecommerce strategy. You’ll own dashboards, reports, and analyses that inform marketing decisions and report to leadership.

You’ll partner with Marketing leaders, analyze GA4/Ads data, and build self-service analytics in Power BI to optimize campaigns, attribution, and performance across US markets.

Qualifications

• Bachelor’s degree in marketing, analytics, statistics, economics, CS, data science, math, or a related field.
• 1-3 years of experience in digital marketing analytics, ecommerce analytics, or web analytics with measurable impact.
• Strong analytical and problem-solving skills with ability to move from data to actionable recommendations.
• Curious, ambitious, proactive with a desire to learn and uncover opportunities.
• Collaborative mindset and ability to partner across marketing and business teams.
• Interest in leveraging AI tools and workflow automation to improve processes.
• Hands-on experience with GA4 and understanding of digital marketing metrics and attribution.
• Experience with Google Ads and/or Microsoft Ads reporting and performance analysis.
• Proficiency in SQL and/or BigQuery for data extraction, transformation, and analysis.
• Experience building dashboards/visualizations using Power BI, Tableau, or similar BI tools.

Responsibilities

• Partner closely with Marketing leaders to understand performance drivers, identify opportunities, and provide actionable recommendations to accelerate growth across brands.
• Tell the story behind the data by identifying trends, opportunities, and risks, and communicate findings to stakeholders at all levels.
• Measure and optimize marketing performance by evaluating channel performance, campaign effectiveness, customer behavior, conversion funnels, and ROAS.
• Drive automation and AI-driven improvements to streamlining reporting and decision-making.
• Leverage GA4, BigQuery, SQL, and other data sources to investigate questions and uncover growth opportunities.
• Develop and enhance dashboards and self-service analytics in Power BI to support data-driven decisions.

Skills

Analytical thinking

Problem solving

Curiosity and proactivity

Collaboration

AI tooling interest

Digital marketing analytics

Communication skills

Attention to detail

Education

Bachelor’s degree in Marketing or related field

Tools

Google Analytics GA4

SQL

BigQuery

Power BI

Tableau

Google Ads reporting

Microsoft Ads reporting

Python or R (basic)

Job description

360training is seeking a Digital Marketing Analyst to turn data into insights that drive our multi-brand ecommerce strategy. You’ll own dashboards, reports, and analyses that inform marketing decisions and report to leadership.

You’ll partner with Marketing leaders, analyze GA4/Ads data, and build self-service analytics in Power BI to optimize campaigns, attribution, and performance across US markets.