Data Center Marketing Director

CBRE Group, Inc.; Washington (District of Columbia); On-site; USD 120,000 - 180,000; Full time

Job summary

CBRE Group, Inc. in the United States seeks a Senior Marketing Manager for Critical Infrastructure Services to accelerate awareness and growth of CBRE's data center capabilities, translating complex offerings into clear market-facing narratives and ensuring global consistency in platform positioning.

You will drive integrated brand-to-demand programs, develop audience strategies across digital channels, and collaborate with global and regional teams to align messaging, events, and campaigns that

Qualifications

• Bachelor's Degree preferred with 8-10 years of relevant experience.
• Ability to translate complex capabilities into client-ready messaging.
• Strong analytical and financial acumen for budgets and reports.

Responsibilities

• Synthesize and differentiate CBRE's Data Center offering into clear, market-ready value propositions, use cases, and proof points that enable effective selling.
• Translate complex technical and service capabilities into simple, client-ready messaging that supports pursuits, proposals, and client conversations.
• Develop activation-ready content including core messaging frameworks, case studies, thought leadership, and solution narratives that reinforce expertise and outcomes.
• Ensure marketing programs directly support sales readiness, pursuit differentiation and client engagement.

Education

Bachelor's Degree

Job description

CBRE Group, Inc. in the United States seeks a Senior Marketing Manager for Critical Infrastructure Services to accelerate awareness and growth of CBRE's data center capabilities, translating complex offerings into clear market-facing narratives and ensuring global consistency in platform positioning.

You will drive integrated brand-to-demand programs, develop audience strategies across digital channels, and collaborate with global and regional teams to align messaging, events, and campaigns that