CTV Paid Media Associate — Growth & Optimization

Aquent (United States); New York (NY); On-site; USD 52,000 - 64,000; Full time

Job summary

Aquent, a partner to a leading global entertainment and streaming company, is seeking a proactive Coordinator to join a fast-paced CTV Paid Media team. You will help accelerate subscriber acquisition and retention through data-driven campaigns across major device platforms and ensure flawless execution.

The role emphasizes analytical thinking, strong organization, and collaboration with internal teams to deliver measurable signup growth and optimized performance in a dynamic media landscape.

Qualifications

• 1+ year of professional work experience or relevant internship in digital media marketing.
• Experience with direct response campaigns is valued.
• Proficiency in Excel, PowerPoint and Google Workspace for analysis and presentation.
• Ability to handle confidential information with discretion.

Responsibilities

• Support the CTV Paid Media team in campaign planning with device partner platforms to drive subscriber acquisition and retention.
• Ensure campaigns are properly set up with assets and tracking for full attribution and timely launches.
• Monitor partner performance daily and provide granular insights; hold partners accountable for KPIs.
• Manage budget reconciliation, adjust media plans, and distribute campaign performance reports with accuracy.
• Maintain comprehensive campaign documentation including media plans, insertion orders and contact lists.
• Collaborate with testing, programmatic paid media, strategy and creative teams for recommendations.
• Document meeting summaries and action items to keep the team informed.
• Conduct market research on trends in digital, streaming, and CTV to inform strategy.

Skills

Digital media marketing

Analytical thinking

Time management

Communication

Education

Bachelor's degree in Business Analytics Marketing Communications Advertising or equivalent

Tools

Excel

PowerPoint

Google Workspace

Google Analytics

Job description

Aquent, a partner to a leading global entertainment and streaming company, is seeking a proactive Coordinator to join a fast-paced CTV Paid Media team. You will help accelerate subscriber acquisition and retention through data-driven campaigns across major device platforms and ensure flawless execution.

The role emphasizes analytical thinking, strong organization, and collaboration with internal teams to deliver measurable signup growth and optimized performance in a dynamic media landscape.