Crypto Twitter Manager

Crypto Banter; Capetown (CA); On-site; USD 70,000 - 110,000; Full time

Job summary

Crypto Banter is seeking a Social Media Manager with hardcore crypto research skills to elevate our Twitter presence. You will own the brand voice, turning complex market data and interviews into compelling, shareable content that moves the narrative beyond simple updates.

You’ll blend crypto expertise with world-class copywriting to craft threads, replies, and campaigns that educate and engage, while collaborating with research and content teams to align with major market events and launches.

Qualifications

• Intense Crypto Knowledge: A deep, burning passion for crypto with an "intense" understanding of Web3, DeFi, and market narratives
• Social Media Mastery: Proven track record of growing and managing large-scale X accounts, with a mastery of "intern-style" humor and authority
• Sharp Copywriting: Excellent writing skills in direct UK English, with the ability to turn complex mechanics into simple, high‑converting copy
• High‑Pressure Decision Making: Ability to monitor real‑time market shifts and immediately pivot the social strategy to stay relevant and timely
• Growth Tech Stack Sovereignty: Advanced hands‑on experience with analytics and scheduling tools to build efficient user journeys and posting schedules
• Direct‑Response Mindset: An understanding of attention flows and how to use hooks and CTAs to drive follower growth and narrative authority

Responsibilities

• Own the Narrative & Thought Leadership: You won't just post updates; you will identify and create the trending conversations, memes, and narratives that define the crypto cycle
• Deep Research & Synthesis: Work closely with our research and content teams to digest complex Web3 topics and translate them into sharp, high-value threads and posts
• Execute X‑Native Copy: Write and post tweets, threads, and replies that balance wit, insight, and value to drive maximum distribution and reach
• Live Community Engagement: Engage directly with the crypto community in real-time—replying, quote‑tweeting, and "bantering" with key accounts to maintain a dominant brand voice
• Drive Growth Outcomes: You are responsible for the performance of the account, using analytics to measure reach and engagement, then pivoting strategy to ensure we hit growth targets
• Collaborate for Distribution: Serve as "Mission Control" for our social presence, ensuring all content calendars align with major market events and company launches

Skills

Intense Crypto Knowledge

Social Media Mastery

Sharp Copywriting

High-Pressure Decision Making

Growth Tech Stack Sovereignty

Direct-Response Mindset

Tools

Analytics tools

Scheduling tools

Job description

Role Overview

We are looking for Social Media Managers with crypto research skills to help manage our Twitter accounts. We aren't looking for a typical "Social Media Manager" who just schedules posts; we are looking for a cross between a hardcore crypto researcher and a world‑class copywriter. You must live on the timeline and understand the nuances of the market better than the researchers themselves. Your goal is to move the account beyond news reporting and into narrative authority. You will own the brand voice, turning complex market data, research, and interviews into “unmissable” content. (don’t worry, not intern pay grades!).

What you’ll do

• Own the Narrative & Thought Leadership: You won't just post updates; you will identify and create the trending conversations, memes, and narratives that define the crypto cycle
• Deep Research & Synthesis: Work closely with our research and content teams to digest complex Web3 topics and translate them into sharp, high-value threads and posts
• Execute X‑Native Copy: Write and post tweets, threads, and replies that balance wit, insight, and value to drive maximum distribution and reach
• Live Community Engagement: Engage directly with the crypto community in real-time—replying, quote‑tweeting, and "bantering" with key accounts to maintain a dominant brand voice
• Drive Growth Outcomes: You are responsible for the performance of the account, using analytics to measure reach and engagement, then pivoting strategy to ensure we hit growth targets
• Collaborate for Distribution: Serve as "Mission Control" for our social presence, ensuring all content calendars align with major market events and company launches

Your Skills and Experience

• Intense Crypto Knowledge: A deep, burning passion for crypto with an "intense" understanding of Web3, DeFi, and market narratives
• Social Media Mastery: Proven track record of growing and managing large-scale X accounts, with a mastery of "intern-style" humor and authority
• Sharp Copywriting: Excellent writing skills in direct UK English, with the ability to turn complex mechanics into simple, high‑converting copy
• High‑Pressure Decision Making: Ability to monitor real‑time market shifts and immediately pivot the social strategy to stay relevant and timely
• Growth Tech Stack Sovereignty: Advanced hands‑on experience with analytics and scheduling tools to build efficient user journeys and posting schedules
• Direct‑Response Mindset: An understanding of attention flows and how to use hooks and CTAs to drive follower growth and narrative authority