Social Media Manager (Crypto)

Thecryptointern; New York (NY); On-site; USD 70,000 - 110,000; Full time

Job summary

Chainalysis’ communications team crafts the voice of the world’s largest blockchain intelligence firm. Central to that effort is social media. How do we break through in an attention-starved world?

This will be your strategy to write. Working directly with our content team, you will create engaging, distinct, and crisp copy that influences the public’s understanding of our work. You’ll analyze what language resonates with audiences across platforms, tailor messaging, and react quickly to news to

Qualifications

• 5+ years of experience managing social media for a B2B technology, media, financial services, cybersecurity, or adjacent brand.
• Deep understanding of blockchain, crypto, and associated technologies.
• Exceptional writing and editing skills, with a clear sense of adapting output across platforms.
• Track record of building social media strategies that increase engagement.
• Comfort using analytics to evaluate performance, develop experiments and guide messaging decisions.
• Strong instinct for creating authentic voices that earns attention online.

Responsibilities

• Develop effective strategies for communicating on LinkedIn, X, and other platforms.
• Design methods for evaluating posts’ performance and iterate on what’s working.
• Write compelling social copy translating blockchain topics for the target audience.
• React quickly to news, identifying where Chainalysis can engage in conversations.
• Track performance across channels, distill resonance across audiences, refine approach based on data.
• Grow the visibility of Chainalysis executives through thoughtful social storytelling.
• Maintain high editorial judgment, brand consistency, and accuracy in all publications.

Skills

Social media management

Blockchain/crypto understanding

Excellent writing & editing

Analytics for performace

Voice crafting & brand consistency

Job description

Chainalysis’ communications team crafts the voice of the world’s largest blockchain intelligence firm. Central to that effort is social media. How do we break through in an attention-starved world? This will be your strategy to write. Working directly with our content team, you will create engaging, distinct, and crisp copy that influences the public’s understanding of our work. You’ll analyze what language clicks with different audiences on different platforms, tailoring your messaging accordingly.

Responsibilities

• Develop effective strategies for communicating on LinkedIn, X, and other platforms.
• Design new methods for evaluating our posts’ performance on social media, iterating on what’s working, and fixing what’s not.
• Write compelling social copy that translates complex blockchain topics for their target audience.
• React quickly to news, identifying where Chainalysis can engage in the conversation.
• Track performance across channels, distill what is resonating with each audience, and continuously refine our approach based on data.
• Grow the visibility of Chainalysis executives through thoughtful social storytelling.
• Maintain a high bar for editorial judgment, brand consistency, and accuracy in everything we publish.

Qualifications

• 5+ years of experience managing social media for a B2B technology, media, financial services, cybersecurity, or adjacent brand.
• A deep understanding of blockchain, crypto, and associated technologies.
• Exceptional writing and editing skills, with a clear sense of how to adapt output across platforms.
• A track record of building social media strategies that increase engagement.
• Comfort using analytics to evaluate performance, develop experiments and guide decisions about messaging.
• A strong instinct for creating authentic voices that earns attention online.

Nice to have experience

• Familiarity with blockchain analytics, financial crime, and regulatory subject matters.
• Experience working cross-functionally with writers, designers, subject matter experts, and senior stakeholders.
• Experience supporting executive profiles or expert spokespeople on social media.
• Familiarity with policy and/or crisis communications.

We encourage applicants across any race, ethnicity, gender/gender expression, age, spirituality, ability, experience and more. If you need any accommodations to make our interview process more accessible to you due to a disability, don't hesitate to let us know. You can learn more here. We can’t wait to meet you.