Social Media Manager

Serotonin; Chicago (IL); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Competitive Salary

401k (US Only)

Health Insurance (US Only)

Remote Work Environment

Flexible PTO

Parental Leave

Job summary

Serotonin, a leading marketing firm located in Chicago, is seeking a skilled individual to lead social strategy for multiple clients in the tech sector. This role entails developing targeted social strategies, crafting various types of content, and ensuring brand messaging aligns across platforms. The ideal candidate will have over three years of experience managing social accounts, a passion for crypto, and the ability to collaborate effectively within fast-paced teams. Benefits include competitive salary, flexible PTO, and a remote work environment.

Qualifications

• 3+ years of experience managing social accounts, preferably in tech.
• Strong and adaptable copywriting skills across various formats.
• A genuine passion for crypto and active community engagement.

Responsibilities

• Develop and execute social strategies tailored to client needs.
• Create clear social content in diverse formats and tones.
• Analyze data to refine social strategies and measure success.

Skills

Social media management

Copywriting

Crypto and emerging tech knowledge

Data analysis for social strategy

Cross-functional collaboration

Multimedia content creation

Job description

Serotonin is the top go to market firm for transformative technologies, specializing in marketing, strategy, recruiting, and legal services. With a global team of 90 across 15 countries, Serotonin has supported over 300 clients in consumer tech, on-chain infrastructure, digital assets, venture capital, and AI since its launch in 2020. Delivering end-to-end go-to-market solutions across all major marketing channel - including public relations, growth marketing, on-chain analytics, content, research, social, and design - Serotonin accelerates global innovation. At the core of our business is the Serotonin Platform, serving as a central nucleus for the crypto ecosystem, connecting builders and founders with essential resources to drive business growth.

About The Role

Reporting to the Director of Social, this role leads social strategy and execution for 4-6 clients. You are responsible for setting the strategic direction, defining the content approach, and ensuring each brand shows up with clarity and intent across platforms. The role requires strong strategic thinking paired with precise, day-to-day execution, working closely with PR, Content, Events, Marketing, and Growth teams to deliver a unified go-to-market presence.

Responsibilities

• Develop and execute platform-specific social strategies aligned to each client’s positioning, audience, and objectives
• Write clear, concise, and context-aware social content across formats and tones - announcements, threads, explainers, news reactions, and technical content
• Maintain an active understanding of the crypto and emerging tech landscape, tracking narratives, shifts, competitors, and opportunities
• Own daily social operations: scheduling, posting, real-time engagement, and maintaining a consistent publishing cadence
• Collaborate with PR, Content, and Growth teams to ensure social is aligned with larger campaigns and product timelines
• Use analytics and platform data to identify opportunities, refine strategy, and measure efficacy
• Plan and run social-native activations such as Spaces, AMAs, giveaways, and other campaign formats
• Ensure all content maintains consistent messaging, tone, and brand alignment across platforms.

Requirements

• 3+ years running brand social accounts, ideally in crypto, AI, or emerging tech
• Strong, adaptable copywriting across formats: announcements, threads, explainers, reactions, long-form summaries.
• A deep passion for crypto and active engagement in on-chain communities
• Ability to assess a brand’s social health using audits, competitor mapping, and data
• Clear understanding of how narratives move through X, LinkedIn, Farcaster, and onchain communities
• Experience planning and executing multi-week social pipelines tied to product, PR, or marketing roadmaps
• Familiarity with internet culture and the ability to use it without relying on gimmicks
• Competence in lightweight multimedia creation (graphics, templates, short-form video, or AI tools)
• Ability to break down complex technical topics into simple, platform-native content
• Strong organizational skills: managing multiple clients, maintaining consistent cadence, and hitting deadlines
• Comfortable working cross-functionally with PR, Content, Creative, Growth, and internal client teams. Operates well in a fast-paced, agency environment with a solutions-driven environment.

Bonus Skills

• Advanced use of AI tools in writing, research, or asset generation.
• Experience working with founder-led accounts or leadership profiles
• Strong eye for design or brand systems
• Familiarity with large-agency campaign processes and creative discipline

Benefits

• Competitive Salary
• 401k (US Only)
• Health Insurance (US Only)
• Remote Work Environment
• Flexible PTO
• Parental Leave

This role is best suited for someone who can combine strategic direction with clean execution and help position top web3 brands with clarity, consistency, and speed. If you’re confident in owning narratives and delivering high-quality social output, we’d like to talk.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.