CRO Marketing Manager — AI-Driven Web Growth & Experiments

Huckleberrylabs

Los Angeles (CA)

Remote

USD 120,000 - 150,000

Part time

6 days ago

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Job summary

Huckleberry Labs seeks a Marketing Manager - Web to own conversion across our site, from first visit to signup, trial, and purchase. This 6‑month, 40‑hour/week, 1099 contract role reports to the VP of Marketing and partners with Brand, Guidance, Engineering, Lifecycle Marketing, Partnerships, and User Acquisition.

You will lead an AI‑driven testing cadence, design interactive web tools, and ensure clinical guardrails with our Guidance team.

Qualifications

5+ years in CRO, web growth, or experimentation.
Owned a numeric conversion or revenue target.
Hands-on building, launching, and analyzing A/B tests.
Ability to define metrics and instrument events.
Experience with AI tooling and scalable systems.
Strong writing for product positioning.

Responsibilities

Own a web conversion target aligned to user acquisition.
Drive full funnel optimization across blog, landing pages, pricing, and checkout.
Lead an experimentation program with test plans and readouts.
Write engineering specs for interactive experiences.
Partner with Guidance for clinically sound content.
Collaborate with Analytics on instrumentation and reporting.
Define content taxonomy alignment in Contentful.
Lead web projects end-to-end including integrations.