CRM Strategist: Enrollment Growth & Strategy (Remote)

VisionPoint Marketing, LLC; Raleigh (NC); À distance; USD 90 000 - 120 000; Plein temps

Avantages offerts par ce poste

Health insurance

401(k) plan

PTO

Remote-first with hybrid options

Résumé du poste

VisionPoint Marketing is seeking a CRM Strategist to shape how we develop and execute CRM strategies that drive measurable enrollment growth for colleges and universities. You’ll partner with marketing strategists, manage CRM implementations, and optimize multi‑platform solutions including Salesforce, Slate, Element451, and HubSpot.

You’ll guide strategic planning, translate client goals into practical CRM solutions, and collaborate across teams to deliver ROI while advancing our CRM

Qualifications

• Bachelor’s degree in a relevant field or equivalent experience.
• 3+ years of hands-on CRM experience.
• Experience with at least one major CRM platform such as Slate, Element451, Salesforce, or HubSpot.
• Experience developing CRM workflows, marketing automation, and reporting.
• Strong understanding of how CRM supports marketing strategy and customer journeys.
• Ability to translate strategy into practical CRM solutions with hands‑on execution.
• Excellent communication and collaboration skills.

Responsabilités

• Partner with Marketing Strategists to develop integrated CRM strategies for client goals.
• Audit client CRM systems to assess configuration, usage, and opportunities.
• Define CRM project goals and implementation plans translating objectives into solutions.
• Lead CRM implementations and optimization across data, integrations, workflows, and UX.
• Provide strategic guidance and hands‑on execution across data management, governance, and analytics.
• Develop reporting to measure CRM performance and ROI.
• Support new business opportunities with CRM expertise during discovery.

Connaissances

CRM strategy

Client collaboration

Marketing automation

Analytical mindset

Formation

Bachelor's degree

Outils

Slate

Element451

Salesforce

HubSpot

Description du poste

VisionPoint Marketing is seeking a CRM Strategist to shape how we develop and execute CRM strategies that drive measurable enrollment growth for colleges and universities. You’ll partner with marketing strategists, manage CRM implementations, and optimize multi‑platform solutions including Salesforce, Slate, Element451, and HubSpot.

You’ll guide strategic planning, translate client goals into practical CRM solutions, and collaborate across teams to deliver ROI while advancing our CRM