CRM Growth Architect: Data-Driven Insights Lead

lemoinecompany; New Orleans (LA); On-site; USD 85,000 - 130,000; Full time

Job summary

LEMOINE seeks a data-driven CRM Manager to transform how we leverage CRM for growth, balancing technology, data, and revenue strategy. You will champion data integrity, translate business needs into CRM solutions, and empower teams with actionable insights to accelerate growth.

As a high-impact, self-driven professional, you will drive CRM adoption, lead training, and collaborate with Power BI and other specialists to visualize centralized data. This role expands with our digital initiatives.

Qualifications

• Bachelor's degree or equivalent experience in a related field.
• 5+ years CRM administration experience, preferably with Unanet (Cosential).
• AEC industry experience valued but not required.
• Proven CRM adoption and optimization in complex organizations.
• Strong technical aptitude with Microsoft Office Suite and ability to master new platforms.
• Deep understanding of sales/marketing processes and their CRM implications.
• Exceptional communication skills translating technical concepts for non-technical audiences.
• Experience developing training programs to drive measurable user adoption.
• Strong project management with attention to detail.
• Proven ability to build relationships and influence across divisions.

Responsibilities

• Serve as the central point of contact for all CRM-related questions and drive organization-wide adoption.
• Maintain data integrity through access management, security protocols, and system audits.
• Lead user onboarding and training to ensure maximum value realization across divisions.
• Build strategic reports and dashboards that deliver actionable insights to leadership.
• Monitor system performance, test new features, and develop comprehensive documentation.
• Facilitate data integration between systems to create a unified customer view.
• Stay current with CRM innovation and AI integration through industry events.
• Proactively identify enhancement opportunities and manage the change approval process.
• Function as an internal consultant, translating stakeholder needs into effective solutions.
• Champion a data-driven culture while making the CRM experience intuitive for all users.
• Collaborate with Power BI and other specialists to develop data visualizations.

Skills

CRM administration

Unanet (Cosential)

Power BI

Data integrity

Training programs

Stakeholder management

Communication to non-technical users

Change management

Project management

Cross-functional collaboration

Education

Bachelor's degree in Business Administration, Information Systems, or related field

Tools

Microsoft Office Suite

Power BI

Job description

LEMOINE seeks a data-driven CRM Manager to transform how we leverage CRM for growth, balancing technology, data, and revenue strategy. You will champion data integrity, translate business needs into CRM solutions, and empower teams with actionable insights to accelerate growth.

As a high-impact, self-driven professional, you will drive CRM adoption, lead training, and collaborate with Power BI and other specialists to visualize centralized data. This role expands with our digital initiatives.