CRM Campaign Maestro

Fanatics; Denver (CO); On-site; USD 64,000 - 71,000; Full time

Job summary

Fanatics Betting and Gaming is seeking a CRM Associate to power day-to-day CRM operations. You will own campaign builds across email, push, and in‑app channels, coordinate with Creative, Legal, Promo Ops, and Customer Service, and ensure campaigns are accurate, on time, and fully approved.

The role emphasizes hands‑on execution, QA, and a detail‑driven mindset in a fast‑paced live sports environment. Bachelor’s in Marketing/Communications or related field, 1+ year CRM experience, and familiarity

Qualifications

• Bachelor's degree in Marketing, Communications, or related field, or equivalent experience.
• 1+ years of experience in CRM, marketing operations, or campaign execution across email, push, and/or in-app channels.
• Hands-on experience with CRM platforms such as XtremePush or Braze and personalization tools like Movable Ink is strongly preferred.
• Exceptional attention to detail with a strong QA mindset.
• Strong organizational and project management skills to juggle multiple campaigns, creative requests, and deadlines.
• Clear communicator who can coordinate across Creative, Legal, Promo Ops, and Customer Service teams.
• Calm, solutions-oriented approach to troubleshooting issues in a fast-paced, live environment.
• A passion for sports, betting, and gaming products; curiosity about AI tools; interest in SQL.

Responsibilities

• Support the Commercial CRM team with campaign builds across email, push, and in-app channels.
• Own end-to-end campaign setup including audience selection, asset approval, content personalization, scheduling, and deployment.
• QA campaigns prior to launch to validate links, offers, segmentation, and personalization.
• Monitor live sends and resolve deployment issues in real time.
• Coordinate creative requests, briefs, timelines, and asset approvals with the Creative team.
• Track creative status, flag risks, and align stakeholders on priorities.
• Ensure all communications receive legal/compliance approvals before deployment.
• Maintain documentation of approvals and review workflow.
• Partner with Promo Ops to troubleshoot customer contacts related to campaigns.
• Investigate customer-reported issues and drive root-cause resolution.
• Suggest process improvements to reduce contact rates.
• Maintain campaign calendars, trackers, and audit-ready documentation.
• Identify opportunities to streamline build workflows and templatize campaigns.
• Leverage AI tools and automation to improve efficiency.
• Work pattern: Monday-Friday, some after-hours/weekends.

Skills

CRM software

Campaign execution

QA testing

SQL basics

Cross-functional collaboration

Education

Bachelor's degree in Marketing/Communications

Tools

XtremePush

Braze

Movable Ink

Job description

Fanatics Betting and Gaming is seeking a CRM Associate to power day-to-day CRM operations. You will own campaign builds across email, push, and in‑app channels, coordinate with Creative, Legal, Promo Ops, and Customer Service, and ensure campaigns are accurate, on time, and fully approved.

The role emphasizes hands‑on execution, QA, and a detail‑driven mindset in a fast‑paced live sports environment. Bachelor’s in Marketing/Communications or related field, 1+ year CRM experience, and familiarity