Creator Growth Marketing Manager

Audible; Newark (NJ); On-site; USD 100,000 - 180,000; Full time

Job summary

Audible is seeking a Creator Marketing Manager to accelerate Audible's creator ecosystem globally. You will own lifecycle marketing for creator audiences, designing automated email journeys from awareness to activation to retention, and map the creator journey end to end.

The role demands hands-on marketing across channels, editorial planning, and cross-functional collaboration to bring a product story to life and drive engagement at every stage.

Qualifications

• Bachelor's degree or equivalent.
• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion.
• Experience using data and metrics to drive improvements.
• Experience in email marketing and lifecycle programs across multiple channels.

Responsibilities

• Define and deeply understand Audible's target audiences — consumers and creators.
• Craft compelling product stories and messaging for customers and creators.
• Run integrated, multi-channel campaigns with ownership across paid media, editorial content, email, social, SEO, and more.
• Design and optimize lifecycle email marketing programs that move creators through the funnel.
• Partner with Product teams to translate product story for external audiences and drive awareness.
• Develop business cases using customer insights, research, and analytics for new initiatives.
• Collaborate with Finance, Analytics, and Data Science to measure opportunities and success.
• Communicate marketing plans and campaign performance to stakeholders and leadership.

Skills

Multi-channel marketing

Email lifecycle

Audience marketing

B2B marketing

Campaign orchestration

Education

Bachelor's degree or equivalent

Job description

Audible is seeking a Creator Marketing Manager to accelerate Audible's creator ecosystem globally. You will own lifecycle marketing for creator audiences, designing automated email journeys from awareness to activation to retention, and map the creator journey end to end.

The role demands hands-on marketing across channels, editorial planning, and cross-functional collaboration to bring a product story to life and drive engagement at every stage.