Creator Growth Product Marketing Manager

LinkedIn; New York (NY); Hybrid; USD 125,000 - 195,000; Full time

Job summary

LinkedIn is seeking a Product Marketing Manager for Creators to shape the creator experience, crafting compelling narratives that connect product value with creator needs. You will partner with Product, Engineering, Design, Research, Data Science and partner Marketing teams to bring innovations to market and drive creator engagement.

In this hybrid role, you will influence strategy, own go-to-market plans, and help creators grow their businesses and brands on the world’s largest professional

Qualifications

• Bachelor’s degree or equivalent experience.
• 3+ years of marketing experience, with a preference for product marketing.
• 3+ years of product marketing experience.

Responsibilities

• Define audience strategy, positioning, and messaging for creators.
• Be the voice of the Creator by researching needs, pain points, and behaviors.
• Influence product strategy and roadmap with audience insights.
• Lead go-to-market strategy and execution for features, products, and AI experiences.
• Drive audience growth, engagement, and adoption with marketing programs.
• Evangelize the Creator perspective across the organization and externally.

Skills

Product marketing

Marketing experience

Creator experience

Comms skills

Education

Bachelor’s degree or equivalent experience

Job description

LinkedIn is seeking a Product Marketing Manager for Creators to shape the creator experience, crafting compelling narratives that connect product value with creator needs. You will partner with Product, Engineering, Design, Research, Data Science and partner Marketing teams to bring innovations to market and drive creator engagement.

In this hybrid role, you will influence strategy, own go-to-market plans, and help creators grow their businesses and brands on the world’s largest professional