Creator & Affiliate Product Marketing Lead

TikTok Inc.; Seattle (WA); On-site; USD 121,600 - 232,645; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) savings plan with company match

Paid parental leave

Paid holidays and personal time

Job summary

A leading tech company in Seattle is seeking an experienced Product Marketing Manager to define and execute strategies for TikTok Shop's creator and affiliate business. The role involves deep market insights and collaboration with multiple teams to drive product growth. Ideal candidates should possess a strong analytical mindset, with 5+ years in product marketing or related fields, and a BA/BS degree. Competitive compensation and benefits are offered including medical, dental, and 401(k).

Qualifications

• 5+ years in product marketing, management, or strategy.
• Experience in the creator, e-commerce, or platform domains.
• Strong analytical skills and commercial mindset.

Responsibilities

• Define and execute product marketing strategy for TikTok Shop.
• Lead Go-To-Market strategy for creator and affiliate products.
• Drive product adoption and growth at scale.

Skills

Analytical skills

Strategic thinking

Communication

Stakeholder management

Education

BA/BS degree or above

Job description

A leading tech company in Seattle is seeking an experienced Product Marketing Manager to define and execute strategies for TikTok Shop's creator and affiliate business. The role involves deep market insights and collaboration with multiple teams to drive product growth. Ideal candidates should possess a strong analytical mindset, with 5+ years in product marketing or related fields, and a BA/BS degree. Competitive compensation and benefits are offered including medical, dental, and 401(k).