Creative Strategy Lead: Trends, Culture & Growth

LE001 The.Team: SME, LLC; New York (NY); Hybrid; USD 110,000 - 120,000; Full time

Benefits offered by this job

Professional Development

Generous Time Off

Parental Leave

401k plan

Healthcare

Commuter Benefits

Job summary

THE TEAM is a global marketing and talent management company seeking an Associate Director, Creative Strategy who turns consumer insights into impactful brand opportunities. You’ll connect trends with culture and lead strategic upfronts across social, creator, project and brand briefs.

This full-time hybrid role is based in LA or Dumbo, Brooklyn, 3 days a week in the office. You’ll guide creator strategy, mentor cross-functional teams, and help develop ideas that push boundaries while aligning

Qualifications

• 4–6 years of experience in brand, social, digital strategy or comms strategy.
• Agency experience with national/global brands preferred in tech or QSR.
• Ability to spot emerging creators and trends before they break.
• Excellent communication and leadership in cross-functional teams.
• Proficiency with AI-powered research synthesis and ideation is a plus.

Responsibilities

• Lead briefs with insights from consumer, category, culture.
• Drive business development and new client pitches.
• Monitor industry trends in sports, entertainment, lifestyle.
• Guide long-term creator strategy and campaign planning.

Skills

Brand strategy

Social strategy

Digital strategy

Leadership

Trend forecasting

AI fluency

Job description

THE TEAM is a global marketing and talent management company seeking an Associate Director, Creative Strategy who turns consumer insights into impactful brand opportunities. You’ll connect trends with culture and lead strategic upfronts across social, creator, project and brand briefs.

This full-time hybrid role is based in LA or Dumbo, Brooklyn, 3 days a week in the office. You’ll guide creator strategy, mentor cross-functional teams, and help develop ideas that push boundaries while aligning