Senior Creative Strategy Lead — Cross-Platform Growth

Future PLC; New York (NY); Hybrid; USD 100,000 - 120,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

401k plus a company match

Uncapped leave

Profit-sharing bonus when targets hit

Refer a friend bonus

Well-being support

Share Incentive Plan

Job summary

Future is seeking an Associate Director, Creative Strategy to lead strategic development of custom, insight-driven marketing proposals for top brands. You will partner with sales, editorial, video, and production to build cross-platform programs that combine audience insights with commercial objectives across Future's brands.

You will own the pre-sale process, translate trends into innovative campaigns, and shape compelling go-to-market narratives while working closely with media planners and

Qualifications

• 6+ years in integrated marketing, branded content strategy, media, advertising, or creative strategy.
• Experience developing strategic programs across multiple consumer categories.
• Proven ability to craft pre-sale proposals with insights, strategy and commercial thinking.
• Strong knowledge of digital, social, video, creator, experiential, and commerce marketing ecosystems.

Responsibilities

• Lead the strategic development of custom client proposals, opportunities, and collateral across our brands and verticals.
• Own the pre-sale process end-to-end with cross-functional leads on brainstorms, RFPs, decks, and pitches.
• Translate audience insights and cultural trends into innovative, insight-based marketing solutions.
• Build strategic packages across video, social, creator campaigns, newsletters, activations, audio and emerging platforms.
• Shape go-to-market narratives and tentpole opportunities to differentiate the marketplace.
• Bring experience in commerce-driven categories and understand how audiences shop and engage with brands.
• Develop integrated 360 opportunities with platform-native storytelling aligning editorials with client goals.

Skills

Integrated marketing

Branded content strategy

Proposal development

Presentation skills

Cross-functional collaboration

Digital and social ecosystems

Senior stakeholder storytelling

Job description

Future is seeking an Associate Director, Creative Strategy to lead strategic development of custom, insight-driven marketing proposals for top brands. You will partner with sales, editorial, video, and production to build cross-platform programs that combine audience insights with commercial objectives across Future's brands.

You will own the pre-sale process, translate trends into innovative campaigns, and shape compelling go-to-market narratives while working closely with media planners and