Creative Director, Brand & Video at Scale

Designer Jobs; Mooresville (NC); On-site; USD 150,000 - 230,000; Full time

Job summary

Lowe’s is seeking a Creative Director/Sr Creative Director in Mooresville, NC to lead end-to-end creative concepting and production for integrated campaigns. This onsite role directs a global marketing team, drives brand strategy, and oversees a production budget around $50MM, ensuring consistent quality across channels.

You will mentor staff, shape video/photo/AI/CGI production, and partner with internal and external stakeholders to deliver scalable, high-impact creative concepts.

Qualifications

• 5+ years of experience in a senior creative leadership role.
• 10–12 years in a creative leadership role.
• 5 years as a creative leader on the brand/client side, preferably in retail.
• Bachelor’s degree in Art, Design, or equivalent experience.
• Experience in advertising, collateral, and brand identity.
• Experience leading and executing automated workflows to build content at scale.

Responsibilities

• Lead an in-house creative team across Enterprise Signage, Brand Advertising (TV), Copy and Design Studio.
• Improve production processes to reduce costs while maintaining quality.
• Shape creation of video, photo, AI, and CGI content production services.
• Conduct brainstorming and reviews to generate insights for concepts.
• Oversee brand tone, character, and guidelines across channels.
• Translate business needs into creative strategies via internal studio.
• Bid and negotiate with production vendors and manage relevant SOWs.

Skills

Creative leadership

Brand strategy

Video production

Budget management

Stakeholder management

Education

Bachelor’s degree in Art/Design

Tools

AI

CGI

Job description

Lowe’s is seeking a Creative Director/Sr Creative Director in Mooresville, NC to lead end-to-end creative concepting and production for integrated campaigns. This onsite role directs a global marketing team, drives brand strategy, and oversees a production budget around $50MM, ensuring consistent quality across channels.

You will mentor staff, shape video/photo/AI/CGI production, and partner with internal and external stakeholders to deliver scalable, high-impact creative concepts.