Craft Beverage Account Manager/Sales Representative

Brown Bag Beverage; Escondido (CA); On-site; USD 55,000 - 85,000; Full time

Job summary

Brown Bag Beverage, a craft-focused beverage distributor based in California, is seeking an experienced Craft Beverage Account Manager/Sales Representative to drive growth in San Diego at a full-time, on-site capacity.

You'll manage and grow a portfolio of craft beers, visit accounts, negotiate placements, educate retail staff on product offerings, and coordinate tastings and promotions while partnering with internal teams to hit revenue targets.

Qualifications

• Strong knowledge of Food & Beverage and craft beer trends.
• Excellent customer service with relationship-building skills.
• Comfortable educating retail staff on products and beer styles.
• Experience in sales, territory management, and achieving targets.
• Basic budgeting and promotional planning abilities.
• Experience in beverage distribution or hospitality is a plus.

Responsibilities

• Manage and grow accounts across assigned territories.
• Visit accounts, present new products, secure placements.
• Monitor inventory and ensure proper merchandising and brand visibility.
• Collaborate with brewery partners on promotions and in-store events.
• Provide education on craft beer styles and brand stories.
• Track sales performance and report market insights.
• Coordinate with internal teams to meet revenue targets.

Skills

Sales skills

Customer service

Training abilities

Territory management

Negotiation

Budgeting

Tools

CRM software

Sales tracking tools

Job description

Company Description

Brown Bag Beverage is a craft-focused beverage distributor committed to delivering consistent, high-quality service to craft breweries, retail partners, and team members. The company is driven by a passion for flavorful, hand-crafted brews and supports energized craft enthusiasts with tools and resources to grow their brands. Brown Bag Beverage emphasizes authentic relationships, strong product knowledge, and education to help partners succeed in the expanding craft beer market. The team works closely with breweries and retailers to positively impact their business and bring more distinctive California ales to local beer lovers.

Role Description

This full-time, on-site Craft Beverage Account Manager/Sales Representative role is based in San Diego, CA. The role is responsible for managing and growing accounts across assigned territories, building strong relationships with craft breweries and retail partners, and representing Brown Bag Beverage’s portfolio of craft beers. Day-to-day activities include visiting accounts, presenting new products, securing placements, monitoring inventory, and ensuring proper merchandising and brand visibility. The role also involves collaborating with brewery partners on promotions, coordinating in-store tastings or events, and providing education on craft beer styles and brand stories. The Account Manager/Sales Representative will track sales performance, report market insights, and work closely with internal teams to support customer needs and achieve revenue targets.

Qualifications

• Candidates should possess strong Food & Beverage knowledge, with a particular interest in craft beer and understanding of industry trends.
• Candidates should possess excellent Customer Service skills, including relationship building, communication, and responsiveness to partner needs.
• Candidates should possess Training capabilities to educate retail staff and customers on product offerings and craft beer fundamentals.
• Candidates should possess Sales skills, including territory management, negotiation, and the ability to meet or exceed sales goals.
• Candidates should possess Budgeting or basic financial skills to manage account-level planning, promotions, and expense tracking.
• Additional beneficial qualifications include prior experience in beverage distribution or hospitality, proficiency with CRM or sales tracking tools, a valid driver’s license with reliable transportation for local travel, and the ability to lift and move cases of product as needed.