Copywriter & Content Publisher – External Communications

Mars Petcare; Tampa (FL); Hybrid; USD 102,000 - 183,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

Paid Parental leave

Automatic 401(k) with company match

Commuter Benefits

Mental health support

Paid volunteering

Pet care discounts

Job summary

Mars Veterinary Health is hiring a Copywriter & Content Publisher to oversee the full content creation process for external comms. You will collaborate with authors, manage content calendars, and ensure SEO-optimized content across CMS platforms.

This role supports Mars Veterinary Health’s veterinary network and communications for internal and external audiences. The ideal candidate brings 3–5 years in copywriting or digital marketing, strong editing skills, and proficiency with WordPress,

Qualifications

• Bachelor's degree in communications, journalism, marketing, English, or related field.
• 3–5 years of experience in copywriting, content publishing, or digital marketing.
• Excellent writing, editing, and proofreading skills.
• Strong understanding of SEO, digital content strategy, and CMS.
• Experience with Google Analytics, SEO tools (SEMrush, Yoast), and publishing platforms.
• Proficiency with platforms such as Newswire, Cision, Meltwater, and other media tools.
• Strong organizational skills and ability to manage multiple projects.

Responsibilities

• Content Planning & Management: lead planning, creation, and curation of content for digital platforms.
• Publish content across CMS platforms and ensure SEO optimization.
• Collaborate with design and development teams to ensure proper content display.
• Monitor content performance and use data to improve strategies.
• Write, edit, and proofread copy for websites, blogs, emails, and social media.

Skills

Copywriting

Editing

SEO knowledge

Content strategy

Analytics

Education

Bachelor's degree in Communications

Tools

WordPress

Sitecore

Adobe Experience Manager

Google Analytics

SEMrush

Yoast

Newswire

Cision

Meltwater

Job description

Mars Veterinary Health is hiring a Copywriter & Content Publisher to oversee the full content creation process for external comms. You will collaborate with authors, manage content calendars, and ensure SEO-optimized content across CMS platforms.

This role supports Mars Veterinary Health’s veterinary network and communications for internal and external audiences. The ideal candidate brings 3–5 years in copywriting or digital marketing, strong editing skills, and proficiency with WordPress,