Copy Writer

Eduberance; Austin (TX); On-site; USD 50,000 - 70,000; Full time

Job summary

Eduberance is looking for a talented Copywriter to produce engaging marketing and advertising content. The ideal candidate will have a strong portfolio demonstrating excellent writing and communication skills, as well as an understanding of SEO principles.

In this role, you will write copy for websites, social media, and email campaigns to capture the audience's attention and drive sales. A bachelor's degree in a relevant field is preferred.

Qualifications

• Strong portfolio demonstrating writing skills.
• Excellent writing, grammar, and persuasive communication.
• Attention to detail and ability to adapt to different writing styles.
• Understanding of marketing principles and consumer behavior.

Responsibilities

• Write engaging, persuasive copy for marketing and advertising materials.
• Produce content for websites, social media, and email campaigns.
• Capture audience attention and communicate key messages.

Skills

Writing

Grammar

Persuasive communication

SEO knowledge

Research and data analysis

Education

Bachelor’s degree in English, journalism, marketing, or communications

Tools

Grammarly

SEMrush

Trello

Adobe Creative Suite

Job description

Copywriter

Copywriter is a person who writes text or content for an organisation or freelance for a client to help them create space or awareness for their brand in the market. The content written by the copywriter is called a Copy.

Overview

Responsibilities

• Write engaging, persuasive copy for marketing and advertising materials.
• Produce website content, social media posts, email campaigns, print ads, video scripts, and other marketing collateral.
• Capture the audience’s attention and communicate key messages.
• Drive sales or other desired actions through effective copy.

Qualifications

• Strong portfolio demonstrating writing skills.
• Excellent writing, grammar, and persuasive communication.
• Creative and research-oriented.
• Attention to detail and ability to adapt to different writing styles.
• Understanding of marketing principles, consumer behavior, and SEO best practices.

Education

Relevant degrees include English, journalism, marketing, or communications. A bachelor’s degree is often required; a master’s degree can provide a competitive edge.

Skills

• Writing, grammar, and editing.
• Persuasive communication and storytelling.
• Research and data analysis.
• SEO knowledge.
• Project management and collaboration.

Experience

• Internships, freelance work, and personal projects build a portfolio.
• Strong portfolio showcases best writing samples.

Tools and Resources

• Grammar and spell-check tools (Grammarly).
• SEO analysis tools (SEMrush, Ahrefs).
• Project management software (Asana, Trello).
• Design tools (Canva, Adobe Creative Suite).
• Marketing blogs and publications for industry news.

Professional Associations

• American Marketing Association (AMA).
• Content Marketing Institute (CMI).
• Professional Writers Association of Canada (PWAC).