Copy Writer / Content Creator

California Surveying & Drafting Supply; Sacramento (CA); On-site; USD 50,000 - 70,000; Full time

Job summary

California Surveying & Drafting Supply in Sacramento, CA is looking for a skilled Copy Writer / Content Creator. The ideal candidate will generate unique content to engage clients with our products. You should possess strong writing skills and have experience in retail advertising.

Your duties will include creating ad copy for various platforms and collaborating with sales teams to develop ideas. Candidates with experience in Salesforce and a passion for technology will be highly regarded.

Qualifications

• 2-4 years prior experience as a copy writer or content creator.
• Excellent oral and written communication skills.
• Ability to turn thoughts and ideas into marketing copy.

Responsibilities

• Create ad copy and develop content for various platforms.
• Meet with sales personnel to develop ideas and gather data.
• Help create targeted email campaigns to drive engagement.

Skills

Writing skills

Communication skills

Analytical thinking

Social media expertise

Education

Bachelor's degree in English, Journalism, Marketing or related field

Tools

Microsoft PowerPoint

Microsoft Excel

Microsoft Word

Salesforce

Job description

Job Description

Your role as the Copy Writer / Content Creator will be to create unique content to attract clients to engage with our company and our products and services. The ideal candidate will be an experienced writer who enjoys sharing information about a wide range of technology. This means you have the ability to go from one industry to another without losing focus or compromising the quality of your writing.

We want someone who can help us build brand experiences, attract prospective customers and encourage them to purchase as a direct result of the material you have prepared. Since we are also a retail business, we would also like an individual who has previous experience writing retail ad copy.

Qualifications

QUALIFICATIONS:

• Bachelors degree or equivalent in English, Journalism, Marketing or a related field
• 2-4 years prior experience as a copy writer / content creator (and preparing retail advertising copy)
• Excellent oral and written communication skills
• Proficient with Microsoft PowerPoint, Excel and Word
• Possess a passion for technology and cutting edge industry trends
• Ability to turn thoughts and ideas into marketing copy
• Analytical and detail-oriented approach to work
• Able to handle multiple competing priorities and deadlines
• Ability to work in an open, collaborative environment
• Expertise with Facebook, Twitter and LinkedIn

ADDITIONAL SKILLS (not required but highly desired):

• Experienced Salesforce user

Additional Information

PRIMARY RESPONSIBILITIES:

• Create ad copy and develop content for blogs, customer stories, PowerPoint presentations, press releases, social media and more
• Meet with sales managers, employees and designated customers on a regular basis to develop ideas and gather data for the above items
• Help create targeted email campaigns that drive engagement, leads and revenue
• Assist in building Hubspot campaigns that utilize landing pages and email
• Proofread letters, emails, blogs and other materials written by employees (you will be the Can you edit this for me person)