Coordinator - Sports, CRM Operations

Cella by Randstad Digital; Fort Lauderdale (FL); On-site; USD 41,000 - 47,000; Full time

Benefits offered by this job

Health insurance

401K plan

Weekly paychecks

Holiday pay

Job summary

Cella by Randstad Digital is seeking a coordinator to lead real-time and scheduled push messaging for our top live sports broadcasts, including NFL, college football, UFC, UEFA, and PGA Tour. This contract role focuses on live weekend event coverage and weekday CRM planning, with a Wednesday–Sunday workweek and periodic mid-week UEFA adjustments.

You will oversee push deployment, perform QA, and coordinate with CBS Sports Digital on rights and editorial timing to optimize delivery.

Qualifications

• 1-3 years of hands-on experience in CRM, push strategy, or lifecycle marketing.
• Experience with marketing automation platforms (e.g., Braze or Salesforce Marketing Cloud).
• Proven ability to manage real-time, high-urgency campaigns during live events.

Responsibilities

• Oversee push deployment across live and scheduled broadcasts, including fight night alerts and score updates.
• Plan and track campaigns; QA messages for accuracy, deep links, and timing during live coverage.

Skills

CRM strategy

Live-event coordination

QA discipline

Attention to detail

Tools

Braze

Salesforce Marketing Cloud

Job description

Location: Fort Lauderdale, FloridaJob Type: ContractCompensation Range: $30 - 34 per hourWe are seeking a coordinator to lead real-time and scheduled push messaging across our highest-profile live sports broadcasts-including the NFL, college football, UFC, UEFA, and the PGA Tour-ensuring sports fans stay connected to every match, bout, and key highlight. This is a year-round position featuring live weekend event coverage alongside weekday responsibilities centered on operational planning, quality assurance, and general CRM management.The standard workweek runs Wednesday through Sunday, incorporating live weekend execution throughout the year. Periodic schedule adjustments will be required to accommodate select mid-week UEFA fixtures and holiday sporting events.Responsibilities:Live Sports Messaging (~60-65%)Oversee push deployment (alongside email and in-app channels as required) for upcoming and live broadcasts, including fight night notifications, tune-in alerts, score updates, and recap/VOD releases.Track live games and events in real time to deploy prompt messages triggered by major occurrences (kickoffs, main card starts, final whistles, upsets, and extra time).Perform thorough QA on all outbound messages for accuracy-including deep linking, audience personalization, and delivery timing-both prior to and during live coverage.Diagnose and resolve delivery issues live, escalating system or content errors immediately.Collaborate closely with CBS Sports Digital regarding content rights, embargoes, and real-time editorial shifts to refine messaging and delivery timing.Planning and Operations (~35-40%)Manage the master sports communications calendar across all leagues, balancing key event dates against broader CRM initiatives to mitigate audience notification fatigue.Draft campaign briefs, push copy, and messaging templates prior to weekend event windows.Assist with everyday CRM operations, including campaign setup, message scheduling, and cross-channel QA.Track and report on weekly and post-event metrics (open rates, CTR, opt-out rates), identifying operational anomalies and areas for messaging optimization.Update communication playbooks, timing guidelines, and escalation workflows for recurring broadcasts, while leading an annual summer retro to refresh team documentation.Qualifications:1-3 years of hands-on experience in CRM, push strategy, or lifecycle marketing.Practical experience utilizing marketing automation platforms (e.g., Braze, Salesforce Marketing Cloud, or equivalent tools).Proven ability to manage real-time, high-urgency campaign deployments during live events beyond standard automated scheduling.Exceptional attention to detail and rigorous QA habits under fast-paced, live-event conditions.JOBID: 102026-164988#LI-CELLA#LI-SS1Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [e-mail] offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).This posting is open for thirty (30) days.ABOUT CELLAWe are passionate about connecting you with the right role at the right organization—and providing you great benefits for the great work you do. With an attractive compensation package including competitive salary, 401(k) plan, weekly paychecks, holiday pay and a health benefits program, we have you covered.Cella is an award-winning leader in consulting, staffing and managed solutions for creative, marketing, digital and proposal development teams. We help people build meaningful careers and partner with companies to help them win. Our staffing solutions include freelance, contract, temporary, temp-to-hire and direct hire positions. Cella has earned the 2022 Best of Staffing Client and Talent 10-Year Diamond Awards—an honor earned by only 1% of staffing firms in the U.S. Cella is an equal opportunity employer.