Coordinator, Merchandise (Direct Sales)

Square Enix; El Segundo (CA); On-site; USD 52,000 - 62,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

FSA

Paid time off

Holiday leave

401K auto enrollment

Game discounts

Referral bonus

Job summary

Square Enix in El Segundo, CA seeks a Coordinator, Merchandise (Direct Sales) to support planning and execution of events, pop-up shops, and owned store launches to maximize sales, profitability, and customer engagement.

Working with the Senior Manager, you will coordinate across the full lifecycle of direct sales initiatives, assist with budgeting, vendor communication, on-site setup, and post-mortem reporting while identifying process improvements.

Qualifications

• 2+ years of experience in the toy and video game industries.
• Hands-on experience in supporting consumer-facing events and pop-up shops.
• Extensive knowledge of Square Enix IPs.
• Strong attention to detail and accuracy under tight deadlines.
• Collaborative team player who contributes effectively in team-oriented environments.
• Proactive and flexible in exploring unfamiliar areas.
• Strict adherence to confidentiality regarding sensitive information.
• Proficient with Microsoft Excel; familiarity with Photoshop and Illustrator is a plus.
• Understanding and interest in trends in gaming, toys, and IP merchandise.
• Willingness to travel domestically and internationally.

Responsibilities

• Coordinate research on competitor direct sales activities, industry trends, customer behavior, and event opportunities; provide findings and recommendations to the Senior Manager.
• Support planning and execution of events, pop-up stores, and other direct sales initiatives to help achieve sales targets.
• Assist on-site events and store operations, including merchandising, staff coordination, issue resolution, and customer experience optimization.
• Coordinate with internal cross-functional teams and external partners to ensure timely completion of project deliverables.
• Assist in preparing presentations, proposal materials, operational plans, and reports.
• Support creation and maintenance of project budgets, sales forecasts, and P&L analyses by gathering data and monitoring performance.
• Coordinate product shipment schedules, inventory allocation, and logistics for events.
• Serve as a point of contact for vendors, contractors, venues, distributors, and retail partners.
• Conduct post-mortem analysis on projects and provide recommendations for continuous improvement.

Skills

Event coordination

Budgeting

Vendor coordination

Attention to detail

Team collaboration

Flexibility

Confidentiality

Excel

Photoshop

Illustrator

Industry trends in gaming/toys

Willingness to travel

Tools

Microsoft Excel

Photoshop

Illustrator

Job description

The Coordinator, Merchandise (Direct Sales) supports the planning and execution of events, pop-up shops, and the launch of owned store operations to help maximize sales, profitability, and customer engagement. Working closely with the Senior Manager, this role assists with project coordination across the full lifecycle of direct sales initiatives, including research, planning, budgeting support, vendor communication, logistical coordination, on-site setup and execution, post-mortem reporting, and continuous improvement activities.

A highly organized and detail-oriented professional, the Coordinator contributes to the successful delivery of direct sales initiatives by assisting day-to-day execution, identifying process improvements, and helping ensure that Square Enix merchandise reaches and engages fans through various forms of direct-to-consumer initiatives.

Roles and Responsibilities

• Coordinate research on competitor direct sales activities, industry trends, customer behavior, and event opportunities within the assigned projects, and provide findings and recommendations to the Senior Manager.
• Support the planning and execution of assigned events (e.g. conventions, in-store events, TCG events), pop-up stores and other direct sales initiatives to help achieve sales and profitability targets.
• Assist Senior Manager with on-site events and store operations, including setup, merchandising, staff coordination, issue resolution, and customer experience optimization.
• Support coordination with internal cross-functional teams and external partners to ensure timely completion of project deliverables and successful execution of assigned initiatives.
• Assist in preparing presentations, proposal materials, operational plans, and reports.
• Support the creation and maintenance of project budgets, sales forecasts, and P&L analyses by gathering relevant data and monitoring actual performance against targets.
• Coordinate product shipment schedules, inventory allocation, and logistics activities with relevant teams to ensure products arrive on time for events, pop-up stores, and owned store operations.
• Serve as a point of contact for assigned vendors, contractors, venues, distributors, and retail partners, ensuring clear communication and timely follow-up on operational requirements.
• Conduct post-mortem analysis on assigned projects, compile results and lessons learned, and provide recommendations to support continuous improvement of future initiatives.

Required Experience

• 2+ years of experience in the toy and video game industries.
• Hands-on experience in supporting consumer-facing events and pop-up shops.
• Extensive knowledge of Square Enix IPs.
• Strong attention to detail and accuracy, consistently delivering high-quality results under tight deadlines.
• Collaborative team player who contributes effectively to team-oriented environments toward shared goals.
• Proactive and flexible in exploring unfamiliar areas.
• Strict adherence to confidentiality regarding sensitive and proprietary information
• Proficient computer skills, including Microsoft Excel and other business software. Familiarity with photoshop, illustrator and other creative software is a plus.
• Understanding and interest of trends in the gaming, toy, and IP merchandise industries, with the ability to support team objectives.
• Flexibility to work outside regular hours on weekdays when needed to support weekend events and other initiatives.
• Willingness to travel frequently, both domestically and internationally, for events and meetings.

Benefits

• 100% Medical, Dental, Vision coverage- with the option to add a spouse/domestic partner and children at 2% of the premium.
• Medical FSA (Flexible Spending Account) and Dependent Care FSA (Flexible Spending Account) to help pay for medical expenses, childcare or adult care expenses with pre-tax dollars.
• Wellness programs- mental health resources, counseling, financial wellbeing, support for future moms, a 24/7 Employee Assistance Program hotline, and much more.
• Generous leave- from the start you can earn up to 25 days of PTO, we observe 13 major holiday and provide job protected leave for life’s unexpected moments.
• 401K auto enrollment and employer-match contribution.
• Be among the first to get copies of every game title, plus receive generous discounts on thousands of games in our library.
• Refer our next new team member and receive a $1000 bonus.

Purpose & Values

Purpose: Creating New Worlds with Boundless Imagination to Enhance People’s Lives.

Values:

• Deliver Unforgettable Experiences
• Embrace Challenges
• Act Swiftly
• Stronger Together
• Continuously Evolve
• Cultivate Integrity

Annual Salary Range: $52,000 - $62,000