Coordinator - Marketing and Fan Engagement

UMBC: Recent Jobs; Baltimore (MD); Hybrid; USD 54,000 - 61,000; Full time

Job summary

UMBC Athletics Department seeks a creative marketer to oversee communications and development, creating an exciting gameday atmosphere through in-game sponsor activations, exclusive giveaways, and theme nights, while extending outreach to the Baltimore/Catskill/Arbutus community to grow engagement and strengthen the UMBC brand.

This full‑time role blends event promotion, fan engagement, and social marketing to grow attendance and support the department's initiatives.

Qualifications

• Bachelor's degree in a relevant field.
• 1 year in intercollegiate or professional sports marketing.
• Master's degree in a relevant field.
• 2+ years of marketing experience at the intercollegiate level.
• Experience supervising interns or student workers.
• Understanding of Division 1 mid-major landscape.
• Knowledge of ticketing procedures.

Responsibilities

• Develop promotional schedule for home events.
• Develop fan engagement initiatives (in-game and in the community).
• Manage gameday operations - Staffing, developing scripts, building in-arena content, etc.

Skills

Marketing experience

Intern supervision

Intercollegiate sports knowledge

Community engagement

Education

Bachelor's degree

Master's degree

Job description

Department:

Athletics

Position Overview:

The UMBC Athletics Department is looking for a creative and motivated self-starter who will oversee marketing communications and development to create an exciting and unique gameday atmosphere through in-game sponsor activations, exclusive giveaways, and theme nights. The employee will also play a part in external marketing to the greater Baltimore/Catonsville/Arbutus community to grow engagement and serve the community. The ideal candidate will have a sharp passion for athletics with a keen business sense for creating fresh campaigns to elevate the UMBC brand.

Why Work at UMBC?

UMBC offers competitive compensation. This role starts at $54,000andhasover 4 weeks of vacation for regular full time roles. Tuition remission is also available.

Telework:

A hybrid telework schedule may be available.

Responsibilities:

• Develop promotional schedule for home events.
• Develop fan engagement initiatives (in-game and in the community).
• Manage gameday operations - Staffing, developing scripts, building in-arena content, etc.
• Assist with budget management and ordering of promotional/giveaway items.
• Develop social marketing strategies to help grow attendance.
• Secondary Ticketing contact.
• Managing UMBC Athletics and individual spoarts email outreach.

Required Minimum Qualifications:

• Bachelor's degree preferably in a relevant field.
• 1 year in a intercollegiate or professional sports marketing role.

Preferred Qualifications:

• Master's degree in a relevant field.
• 2+ years of marketing experience at the intercollegiate level.
• Experience with supervision of interns or student workers.
• Strong sense of the current Division 1 mid-major landscape.
• General understanding of ticketing procedures.

Background Screening Statement:

A background check will be required.

Closing Date:

Open Until Filled

Benefits:

UMBC offers a rich benefits package.

Regular and grant funded regular positions (Full benefits summary click here):

Generous Leave which includes accruing:

• 22 Days of Annual Leave
• 15 Days of Sick Leave
• 15 Holidays
• 3 Personal Days

Tuition Remission:

• 8 credit hours per semester
• Tuition remission at UMBC for eligible dependents after two years of FT employment

Additional Benefits:

• Life and disability insurance
• Retirement plans (including the choice of joining the pension plan)
• Professional development opportunities
• Wellness opportunities
• & Much more

Contingent II positions may include some benefits.

Benefits offered align with type (Regular, Contingent II, etc.) of position.

Salary:

Salary: $54,000 - $61,000depending on qualifications and experience.
The salary of the finalist(s) selected for this role will be set based on a variety of factors, including but not limited to, internal equity, budget, prior experience, skills, knowledge, abilities, education, licensure and certifications, and other business considerations.

The above salary range represents the University’s good faith and reasonable estimate of the range of possible compensation at the time of posting.

Hours:

Full-time

Type:

Regular

FLSA Status:

Exempt

Equal Opportunity Statement:

UMBC is an Affiantive Action/Equal Opportunity Employer. Applications from women, minority group members, veterans and individuals with disabilities are encouraged to apply.

Title IX:

As an institution that receives federal financial assistance, UMBC adheres to Title IX and does not discriminate on the basis of sex. For more information about Title IX and contact information for Title IX Coordinator click here.

Accommodation:

If you require a reasonable accommodation for a disability for any part of the employment process, please contact the Human Resources Department at 410-455-2337 or MD TTY Relay Service 1-800-735-2258 between 8:30 a.m. and 4:00 p.m. Monday through Friday.

Work Authorization

As required by the 1986 Immigration Act, be prepared to present acceptable documentation upon hire showing your identity and that you are a U.S. citizen or an alien who is authorized to work.

Advertised: Sep 30 2026 09:00 Eastern Daylight Time
Applications close: Open Until Filled