Coordinator, Enrollment Marketing

Emerson College; Boston (MA); On-site; USD 34,000 - 43,000; Full time

Benefits offered by this job

Health plans

Dental plans

Time-off programs

403(b) retirement plan

Commuter offerings

Job summary

Emerson College is seeking a Coordinator, Enrollment Marketing to support undergraduate enrollment marketing initiatives in Boston. You will act as the primary coordinator for campaign workflows, timelines, CRM communications, and cross-functional enrollment marketing operations.

Qualifications include a Bachelor's degree in marketing, communications, or related field and 3–5 years of enrollment marketing or project management experience. Slate CRM experience is strongly preferred.

Qualifications

• Bachelor’s degree in marketing, communications, business, or related field required.
• 3-5 years of experience in enrollment marketing, admissions operations, or project management required.
• 3-5 years of CRM experience; Slate CRM strongly preferred.

Responsibilities

• Coordinate enrollment marketing project timelines, workflows, and campaign schedules.
• Support implementation of CRM-driven communications and enrollment marketing campaigns.
• Manage campaign calendars, project tracking systems, and operational documentation.
• Coordinate across Admissions, Marketing & Communications, Student Financial Services, IT, and external vendors.
• Support recruitment and yield communication planning across email, SMS, print, web, and events.
• Assist with student search operations and campaign logistics.
• Conduct quality assurance reviews for enrollment communications and campaign materials.
• Track project deliverables and ensure alignment with brand standards.
• Compile recurring campaign reports and operational updates.
• Support enrollment events and strategic enrollment initiatives as needed.

Skills

Organizational skills

Project coordination

Time management

Written and verbal communication

Attention to detail

Multitasking

Digital marketing familiarity

CRM communications

Cross-team collaboration

Data interpretation

Education

Bachelor’s degree in marketing/communications/business

Job description

Join our community and experience Emerson College! Reporting to the Director of Enrollment Marketing, the Coordinator, Enrollment Marketing supports the operational execution of undergraduate enrollment marketing initiatives at Emerson College. The Coordinator, Enrollment Marketing serves as the primary coordinator for campaign workflows, project timelines, CRM communication schedules, and cross-functional enrollment marketing operations. The Coordinator, Enrollment Marketing ensures projects move efficiently from strategy to execution by coordinating internal stakeholders, managing enrollment communication calendars, supporting CRM operations, and maintaining organizational oversight across campaigns and initiatives.

ESSENTIAL JOB DUTIES

• Coordinate enrollment marketing project timelines, workflows, and campaign schedules.
• Support implementation of CRM-driven communications and enrollment marketing campaigns.
• Manage campaign calendars, project tracking systems, and operational documentation.
• Coordinate across Admissions, Marketing & Communications, Student Financial Services, IT, and external vendors to ensure timely execution of projects.
• Support recruitment and yield communication planning across email, SMS, print, web, and event promotion channels.
• Assist with student search operations, communication scheduling, and campaign logistics.
• Conduct quality assurance reviews for enrollment communications and campaign materials.
• Track project deliverables and ensure alignment with institutional brand standards.
• Compile recurring campaign reports and operational updates.
• Support enrollment events and strategic enrollment initiatives as needed.
• All other duties as assigned.

QUALIFICATIONS

Qualifications are deemed required or preferred and represent what is needed to effectively perform job.

• Bachelor’s degree in marketing, communications, business, or related field required.
• 3-5 years of experience in enrollment marketing, admissions operations, communications, or project management required.
• 3-5 years of experience working within CRM platforms required; experience with Slate CRM strongly preferred.

KNOWLEDGE, SKILLS, AND ABILITIES

• Strong organizational, project coordination, and time management skills.
• Excellent written and verbal communication skills with strong attention to detail.
• Ability to manage multiple projects simultaneously in a deadline-driven environment.
• Familiarity with digital marketing, CRM communications, email marketing, social media, and campaign operations.
• Strong interpersonal skills and ability to collaborate effectively across teams and departments.
• Ability to interpret basic campaign performance data and reporting metrics.
• Commitment to accuracy, organization, and high-quality work.

PHYSICAL ABILITIES

Activities commonly associated with the performance of the functions of this job. The physical demands described below are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. This position is generally sedentary in nature, with movement throughout the area required from time to time. Ability to have continuous oral and written communication with colleagues and supervisors is essential. Repetitive movements, occasional lifting of up to 10 pounds, reaching, lifting, stooping, and the ability to read a computer screen, detect color-coding, and read fine print will be expected.

WORK ENVIRONMENT

Environmental or atmospheric conditions commonly associated with the performance of the functions of this job. Usual office conditions Exposed to moderate noise levels Disclaimer: This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees may be required to follow other job-related instructions and to perform other job-related duties as requested, subject to all applicable state and federal laws. Certain job duties described herein may be subject to possible modification in accordance with applicable state and federal laws.

Compensation

Compensation: $25.70 - $30.85 hourly, commensurate with experience. Grade of Position: 23-06NE Employment Category: Regular . Scheduled Weekly Hours: 36.25

Benefits

• In addition to a competitive salary, Emerson College is committed to the health and well-being of our employees and family members.
• We offer a generous benefits package to regular staff scheduled to work 20+ hours per week.
• Emerson Employment Categories influence work schedules, benefits eligibility, and time off policies.
• Benefits include outstanding health plans with limited out-of-pocket expenses, dental plans, generous time-off programs, and a 403(b) retirement benefit with a 9% employer contribution once eligible.
• Additional benefits, such as life and disability coverage and commuter offerings, are available.
• Please refer to our benefits website for a full list of benefits and eligibility requirements.

About Us

Emerson College is the nation’s only four-year institution dedicated exclusively to majors in communication and the arts in a liberal arts context. It is located in the dynamic multi-cultural city of Boston in close proximity to major arts institutions, performing art venues, and research centers. The college enrolls over 5,800 graduate and undergraduate students from more than 70 countries and all 50 states. Emerson College has campuses in Los Angeles and the Netherlands. At Emerson College, we seek individuals who bring innovation, creativity, and impact to our campuses to increase our depth, breadth, and diversity in our educational offerings.

Commitment to Inclusion

Emerson’s commitment to inclusive excellence is supported by a range of resources. Commitment to Inclusion Emerson College believes the pathway to achieving inclusive excellence is fostering a campus climate where everyone can thrive. As a community of scholars and storytellers, we continually strive to cultivate a community that draws upon the widest possible pool of talent, characterized by the intentional inclusion of individuals from varied backgrounds, perspectives, beliefs, and values.

Annual Clery Report

In accordance with the federal Clery and Campus SaVE Acts, Emerson College commits to providing all current and prospective students and employees with access to the annual campus security reports for each of our campuses. This report may be accessed from the Emerson College Police Department website.

Contact

Emerson College has designated the Associate Vice President of Equity, Access & Equal Opportunity/ Title IX Coordinator to respond to inquiries regarding the College's Policy Against Discrimination, Harassment & Sexual Violence. The Associate Vice President of Equity, Access & Equal Opportunity/ Title IX Coordinator is located in the Ansin Building, 180 Tremont Street, Boston, MA 02111, Suite 409, and may be reached by calling [phone] or by emailing [e-mail].