Content Strategist (Freelance)

Contently; United States; Remote; USD 83,000 - 165,000; Full time

Job summary

Contently is seeking experienced content strategists to guide leading brands in developing actionable, publication-focused content strategies. This freelance, remote role partners with clients to define objectives, identify assets, and design frameworks that drive campaigns from discovery through promotion.

You'll run discovery sessions, educate clients on branded content, and lead meetings with client teams.

Qualifications

• 5-7 years of experience in a publishing or agency environment.
• Experience in driving or contributing to content strategies on the client side or as an account planner, comms planner, digital strategist or community manager
• Experience in publishing technology from CMS platforms to analytics
• Ability to write clearly and without jargon
• Alignment to Contently's vision and core value.
• Avid consumer of media, of all types

Responsibilities

• Lead and customize ½ and full-day strategy sessions as part of the Contently Studio.
• Ideate, build and help achieve content strategies that communicate and achieve client objectives
• Educate clients about the importance and opportunities of branded content
• Attend and/or lead meetings with clients

Skills

Content strategy

Client leadership

Presentation skills

Publishing tech

Agency experience

Written communication

Tools

PowerPoint

Keynote

Job description

Want to advise the world's best brands on their content strategy? Contently needs experienced content strategists to lead the brands we work with into the forefront of inventive content. Contently's approach to content strategy is different from what you might be used to. We don't believe in consulting for consulting's sake. Our strategy work is always focused on actionable plans that lead to publication. As a Contently Content Strategist your primary responsibility is to educate clients about and help them explore the possibilities of branded content — working hand in hand with them to develop objectives and strategy. You will do this by leading discovery sessions to clients uncover their objectives, identify or create assets that can be developed into content, design and implement frameworks that brands and agencies can utilize to maximize content on Contently, and ultimately to project manage campaigns to ensure the strategy delivers on its promise. You’ll teach marketers what constitutes great content on Contently, and also how to build holistic strategy from organic discovery to paid promotion. You’ll share best practices and inspire better ones with Contently's top clients. The position is freelance, performed remotely, typically range from 5 hours to 20 hours per week. Pay is competitive.

What You'll Do:

• Lead and customize ½ and full-day strategy sessions as part of the Contently Studio.
• Ideate, build and help achieve content strategies that communicate and achieve client objectives
• Educate clients about the importance and opportunities of branded content
• Attend and/or lead meetings with clients

Who Your Are:

• Experience in driving or contributing to content strategies on the client side or as an account planner, comms planner, digital strategist or community manager
• Experience in publishing technology from CMS platforms to analytics
• Alignment to Contently's vision and core value.
• 5-7 years of experience in a publishing or agency environment
• Demonstrated ability to work face-to-face with client teams
• Extensive knowledge of the native advertising and branded content spaces
• Ability to write clearly and without jargon
• Avid consumer of media, of all types
• Strong PowerPoint and Keynote skills.

Location: Primarily remote at your own location. Travel to Contently office and client sites.