Senior Content Strategist - Digital Platforms

Placements24; Waukee (IA); Hybrid; USD 95,000 - 135,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Parental leave

Remote-friendly

Job summary

Placements24 is seeking a Senior Content Strategist to lead our client’s content initiatives in a fully remote role. You will shape a cohesive strategy across digital platforms, ensuring relevance, quality, and a consistent brand voice while guiding content lifecycle, governance, and optimization.

You will partner with editorial, marketing, product, and design teams, rely on audience research and analytics, and mentor others. A 7+ year track record and a relevant bachelor's degree are required.

Qualifications

• 7+ years of experience in content strategy or related fields.
• Proven ability to develop and implement content strategies for digital platforms.
• Strong understanding of SEO, CMS, and analytics tools.
• Excellent writing and editing, with strong communication skills.
• Experience in remote, collaborative team environments.

Responsibilities

• Develop and execute a comprehensive content strategy across digital platforms.
• Oversee creation, curation, and governance of engaging content ensuring brand alignment.
• Analyze audience insights and content performance to optimize initiatives.
• Collaborate with editorial, marketing, product, and design teams for seamless integration.
• Define content governance policies, workflows, and style guides.
• Monitor metrics and provide actionable recommendations for improvement.

Skills

Content strategy

Content marketing

SEO

Analytics

Editing/Writing

Education

Bachelor's degree in English/Marketing/Communications

Tools

CMS

Google Analytics

SEO tools

Job description

About the Role

Our client is seeking an experienced and visionary Senior Content Strategist to lead content initiatives for their digital platforms, operating in a fully remote capacity. You will be responsible for developing and implementing a cohesive content strategy that aligns with business objectives, enhances user engagement, and drives audience growth. This role requires a deep understanding of content lifecycle management, audience segmentation, and performance analytics. You will collaborate with cross-functional teams, including marketing, product, and editorial, to ensure content is compelling, relevant, and effectively distributed across all touchpoints, fostering a consistent brand voice and narrative in a flexible, remote-first setting.

Key Responsibilities

• Develop and execute a comprehensive content strategy aligned with business goals and audience needs across digital platforms.
• Oversee the creation, curation, and management of engaging content, ensuring quality, consistency, and brand alignment.
• Conduct audience research and analysis to identify content opportunities and optimize content performance.
• Collaborate with editorial, marketing, product, and design teams to ensure seamless content integration and user experience.
• Define content governance policies, workflows, and style guides.
• Analyze content performance metrics and provide actionable insights for continuous improvement.

Requirements

• 7+ years of experience in content strategy , content marketing, or related fields.
• Proven ability to develop and implement successful content strategies for digital platforms.
• Strong understanding of SEO best practices, content management systems (CMS), and analytics tools.
• Excellent writing, editing, and communication skills.
• Experience working in a collaborative, preferably remote , team environment.
• Bachelor's degree in English, Marketing, Communications, Journalism, or a related field.

Benefits

• Competitive salary commensurate with experience.
• Comprehensive health, dental, and vision benefits.
• Flexible remote work environment.
• Generous paid time off and parental leave policies.
• Opportunities for professional growth and continuous learning.