Content Strategist

Aru Labs; United States; Remote; USD 65,000 - 90,000; Full time

Benefits offered by this job

Fully remote work

Flexible working environment

Ownership of the content function

Opportunity across formats & platforms

Exposure to broader marketing & growth

Growth opportunities

Job summary

Aru Labs is seeking a Content Strategist to own our content direction and help build a strong, consistent presence across digital channels. The role is fully remote and full-time, focusing on turning ideas, insights, and company goals into content that resonates with audiences.

You'll develop the overall content strategy, plan calendars across social media, blogs, newsletters, and other channels, and collaborate with designers, editors, and creators.

Qualifications

• Strong writing and communication skills.
• Excellent understanding of social media and digital content.
• Strong sense of what makes content engaging.
• Creative, curious, and comfortable experimenting.
• Good research and storytelling skills.
• Ability to turn complex ideas into simple content.
• Data-driven approach to improving content performance.
• Ability to work independently and manage multiple projects.
• Previous content, marketing, media, or social experience is a plus.

Responsibilities

• Develop and execute the overall content strategy.
• Plan content calendars across social media, blogs, newsletters, and other channels.
• Research audiences, trends, competitors, and relevant topics.
• Develop content ideas, formats, and distribution strategies.
• Write and edit high-quality content.
• Work with designers, video editors, and other creators.
• Repurpose content across different platforms.
• Analyze content performance and identify what is working.
• Experiment with new formats, platforms, and distribution channels.
• Maintain a consistent brand voice and content quality.

Skills

Strong writing

Social media mastery

Engaging content

Creative experimentation

Research skills

Storytelling

Simplify concepts

Data-driven mindset

Project management

Marketing experience

Job description

Content Strategist

Remote | Full-time

We're looking for a Content Strategist to own our content direction and help build a strong, consistent presence across digital channels.

You'll be responsible for turning ideas, insights, and company goals into content that people actually want to read, watch, and share.

What you'll do

• Develop and execute the overall content strategy

• Plan content calendars across social media, blogs, newsletters, and other channels

• Research audiences, trends, competitors, and relevant topics

• Develop content ideas, formats, and distribution strategies

• Write and edit high-quality content

• Work with designers, video editors, and other creators

• Repurpose content across different platforms

• Analyze content performance and identify what is working

• Experiment with new formats, platforms, and distribution channels

• Maintain a consistent brand voice and content quality

What we're looking for

• Strong writing and communication skills

• Excellent understanding of social media and digital content

• Strong sense of what makes content engaging

• Creative, curious, and comfortable experimenting

• Good research and storytelling skills

• Ability to turn complex ideas into simple content

• Data-driven approach to improving content performance

• Ability to work independently and manage multiple projects

• Previous content, marketing, media, or social experience is a plus

What you'll get

• Fully remote work

• Flexible working environment

• Ownership of the content function

• Opportunity to work across multiple content formats and platforms

• Direct exposure to the broader marketing and growth function

• Opportunity to grow with the team