Content Marketing Manager

Incognia Inc.; San Francisco (CA); Remote; USD 70,000 - 100,000; Full time

Job summary

A leading company in digital identity solutions is seeking a content-driven marketer to create engaging short-form and mid-form content. The role involves transforming long-form content into impactful social media posts and collaborating with teams to enhance brand visibility. Ideal candidates will have a strong background in B2B marketing, excellent writing skills, and familiarity with AI tools.

Benefits

Medical, dental, vision, and life insurance

Remote work stipend

401(K)

22 business days PTO per year

Paid sick leave

Paid parental leave

Remote work environment

Qualifications

• Proven experience creating engaging short- and mid-form B2B content.
• Strong ability to repurpose long-form content into multiple platform-native assets.
• Experience with short-form video creation and editing tools.

Responsibilities

• Repurpose long-form content into high-impact social media posts.
• Create short and mid-form content for various platforms.
• Collaborate with designers to ensure high-quality visual content.

Skills

B2B Content Creation

Writing Skills

Collaboration

LinkedIn Strategy

Video Creation

Marketing Copywriting

Design Feedback

AI Tools

Tools

Descript

Job description

Incognia is the innovator of next-generation identity solutions that enable secure and seamless digital experiences. With its persistent device fingerprint solution, Incognia combines best-in-class device recognition signals, location analysis, and tamper detection for frictionless user verification and fraud prevention. Incognia’s customizable risk assessment and actionable insights empower companies in food delivery, ride-sharing, marketplace, and financial services to protect their reputation, retention, and revenue.

The opportunity:

We’re looking for a fast-moving, content-driven marketer who excels at creating short-form and mid-form content that drives engagement and business impact. If you love transforming long-form content or videos into punchy LinkedIn posts, short videos, newsletters, and social carousels — and you stay ahead of trends in AI, video, and B2B marketing — this role is for you.

Day-to-day responsibilities:

• Repurpose long-form content (e.g. webinars, videos, reports, blog posts) into high-impact social media posts, videos, and platform-native assets.

• Create short and mid-form content: LinkedIn posts, emails, newsletters, short-form video scripts, carousels, etc.

• Write and edit marketing copy for the website, digital ads, and landing pages to support campaigns and product launches.

• Collaborate with designers by providing thoughtful creative direction and feedback to ensure strong, high-quality visual content.

• Draw out innovative ideas and fresh perspectives from internal experts and turn them into compelling LinkedIn posts, newsletters, and thought leadership content.

• Follow evolving best practices for LinkedIn, YouTube, and B2B content to maximize reach and engagement.

• Leverage generative AI tools to brainstorm, draft, edit, and repurpose content efficiently.

• Work within tools like Descript to edit and produce short-form videos.

• Generate creative content ideas and strategies to drive greater impact with our target audience.

• Partner closely with the Senior Content Marketing Manager and teammates to brainstorm, build, and refine standout content across channels.

• Align all content with brand voice, tone, and style guidelines.

• Proven experience creating engaging short- and mid-form B2B content (e.g., posts and other assets for LinkedIn, newsletters, short videos).

• Sharp, compelling writing skills across a variety of formats and audiences.

• A collaborative mindset and proven experience co-creating high-quality content with teammates in a fast-paced environment.

• Deep familiarity with LinkedIn content strategy and best practices.

• Experience with short-form video creation, editing tools (ideally Descript), and basic YouTube strategy.

• Strong ability to repurpose long-form content into multiple platform-native assets.

• Strong marketing copywriting skills for web, ad, and landing page content.

• Good design sensibility and ability to give clear, insightful feedback on visual content.

• Ghostwriting experience for executives (strong plus).

• Extensive experience using AI tools for content creation, editing, and optimization.

• Warmth, positivity, and a team-first mindset — you value building strong relationships while driving high-impact work.

• Bonus if you have:

  • Familiarity with digital fraud prevention

  • Experience marketing a technical solution to a technical audience

  • Experience building a channel on YouTube

  • Experience launching / managing / growing a B2B podcast

Characteristics that will set you apart:

• Metrics-driven and excited to contribute to revenue and business growth.

• Learns new topics and industries quickly (e.g., fraud prevention, digital identity).

• Moves quickly without sacrificing quality.

• Sharp, strategic communicator.

• Self-motivated to stay current on B2B marketing trends.

What you can count on:

• Medical, dental, vision, and life insurance

• Remote work stipend

• 401(K)

• 22 business days PTO per year

• Paid sick leave

• Paid parental leave

• Remote work environment

• An opportunity to grow and make an impact at a fast-scaling company with a strong, collaborative culture

Stages of the process:

• HR interview.

• Interview with the Hiring Manager.

• Technical case (focused on content repurposing and strategy).

• Interview with the VP of Marketing.

• Interview with founders for culture fit.

Incognia is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates. All applicants are encouraged to apply and won't be discriminated against because of race, color, creed, sex, sexual orientation, gender identity or expression, age, religion, national origin, citizenship status, disability, ancestry, marital status, veteran status, medical condition or any protected category prohibited by local, state or federal laws. Join us and be part of a team that values and promotes equal employment opportunities.