Content Marketing Manager

Evlo AI; Atlanta (GA); On-site; USD 85,000 - 120,000; Full time

Job summary

Evlo AI is seeking a Content Marketing Manager to own the content engine for a technology business, translating complex products and customer problems into compelling content that drives demand and revenue.

You will set editorial strategy across the funnel and partner with product marketing, SEO, demand generation, sales, and SMEs to publish content that earns organic visibility and helps prospects make informed buying decisions.

Qualifications

• 3-6 years of content marketing experience in B2B or B2C technology, SaaS, cloud, cybersecurity, data, or related tech.
• Editorial strategy tied to measurable organic traffic, leads, or pipeline outcomes.
• Strong writing, editing, interviewing, and storytelling skills, able to explain tech concepts to both experts and non-technical audiences.
• Hands-on experience with SEO platforms and analytics tools such as Ahrefs, Semrush, Google Search Console, GA4, HubSpot, or Marketo.
• Experience managing content production workflows in a CMS such as WordPress, Webflow, Contentful, or similar.
• Strong project-management skills, ability to manage multiple contributors, deadlines, reviews, and distribution channels.
• Bachelor’s degree in marketing, communications, journalism, English, or related field; Bonus: developer marketing, AI workflows, video/webinar production, sales enablement

Responsibilities

• Develop and manage an editorial calendar spanning SEO articles, technical guides, case studies, webinars, product pages, email campaigns, and sales enablement content.
• Translate product capabilities, developer workflows, and customer use cases into clear, technically accurate content for business and technical audiences.
• Own organic growth programs using tools such as Google Search Console, GA4, Ahrefs, Semrush, and enterprise CMS platforms
• Optimize content briefs, internal linking, metadata, landing pages, and conversion paths based on search performance and funnel analytics
• Interview customers and internal SMEs to produce credible case studies, thought leadership, and technical documentation
• Measure content performance across traffic, rankings, engagement, MQLs, influenced pipeline, and conversion rates; turn findings into prioritized improvements
• Coordinate freelance writers, agencies, designers, and internal stakeholders to maintain quality, brand consistency, and on-time delivery

Skills

Content marketing

Writing

Editing

Storytelling

SEO

CMS

Editorial strategy

Project management

Education

Bachelor's degree

Tools

Google Search Console

GA4

Ahrefs

Semrush

HubSpot

Marketo

WordPress

Webflow

Contentful

Job description

About The Role

The Content Marketing Manager owns the content engine for a technology business, translating complex products, technical workflows, and customer problems into content that builds demand and supports revenue.

About The Role

The Content Marketing Manager owns the content engine for a technology business, translating complex products, technical workflows, and customer problems into content that builds demand and supports revenue.

The role sets editorial strategy across the funnel and partners with product marketing, SEO, demand generation, sales, and subject-matter experts to publish content that earns organic visibility, drives qualified engagement, and helps prospects make informed buying decisions.

Key Responsibilities

• Develop and manage an editorial calendar spanning SEO articles, technical guides, case studies, webinars, product pages, email campaigns, and sales enablement content


• Translate product capabilities, developer workflows, and customer use cases into clear, technically accurate content for business and technical audiences


• Own organic growth programs using tools such as Google Search Console, GA4, Ahrefs, Semrush, and enterprise CMS platforms


• Optimize content briefs, internal linking, metadata, landing pages, and conversion paths based on search performance and funnel analytics


• Interview customers and internal subject-matter experts to produce credible case studies, thought leadership, and technical documentation


• Measure content performance across traffic, rankings, engagement, MQLs, influenced pipeline, and conversion rates; turn findings into prioritized improvements


• Coordinate freelance writers, agencies, designers, and internal stakeholders to maintain quality, brand consistency, and on-time delivery

What We Are Looking For

• 3-6 years of content marketing experience in B2B or B2C technology, SaaS, cloud, cybersecurity, data, or a related technical category


• Demonstrated ability to develop and execute an editorial strategy tied to measurable organic traffic, lead generation, or pipeline outcomes


• Strong writing, editing, interviewing, and storytelling skills, with the ability to explain technical concepts to both expert and non-technical audiences


• Hands-on experience with SEO platforms and analytics tools such as Ahrefs, Semrush, Google Search Console, GA4, HubSpot, or Marketo


• Experience managing content production workflows in a CMS such as WordPress, Webflow, Contentful, or a comparable platform


• Strong project-management skills and comfort managing multiple contributors, deadlines, reviews, and distribution channels


• Bachelor’s degree in marketing, communications, journalism, English, or a related field; Bonus: experience with developer marketing, AI-assisted content workflows, video or webinar production, and sales enablement