Content Marketing Architect for Pro Communities

Topline Pro; New York (NY); On-site; USD 120,000 - 140,000; Full time

Benefits offered by this job

Medical, Dental, and Vision coverage

Workstation upgrades and equipment

401(k) plan (non-matching)

Unlimited vacation

Wellhub membership

Meals covered (Uber Eats)

Stocked kitchen and workspace perks

Own content and community brand

Job summary

Topline Pro is seeking a Content Marketing Manager to own the content strategy, editorial calendar, and brand campaigns. You will lead a Content Marketing Coordinator, build a scalable content engine, and grow a community of home service pros who rely on Topline Pro to run and grow their businesses.

You will craft content across case studies, guides, video scripts, testimonials, and social formats while ensuring authentic voice and thought leadership.

Qualifications

• 4-5 years in content marketing, brand storytelling, or editorial with a strong portfolio.
• Experience managing at least one direct report with clear direction and priorities.
• Ability to develop content strategy from scratch and build systems behind it.
• Experience leading integrated brand campaigns from concept to launch.
• Experience building or scaling a brand community and programs.
• Proven thought leadership content experience: ghostwriting, articles, podcasts, or LinkedIn skills.

Responsibilities

• Own content strategy and editorial calendar across website, email, social, YouTube, and community.
• Build a repeatable content engine to power external presence and cross-functional teams.
• Manage Content Marketing Coordinator and provide strategic direction.
• Own the content library (DAM) for easy asset access by teams.
• Lead brand campaigns from seasonal pushes to major announcements.
• Create authentic content for home service pros and adapt to Topline Pro voice.
• Produce case studies, how-to guides, video scripts, testimonials, social content, and long-form.
• Develop content-driven growth of an engaged pro community through forums, newsletters, and events.
• Build thought leadership through articles, podcasts, speaking, and LinkedIn initiatives.

Skills

Content marketing

Brand storytelling

Editorial

Portfolio management

Content strategy

Team leadership

SEO fundamentals

CMS

Tools

HubSpot

WordPress

Marketing automation

Digital asset management

Job description

Topline Pro is seeking a Content Marketing Manager to own the content strategy, editorial calendar, and brand campaigns. You will lead a Content Marketing Coordinator, build a scalable content engine, and grow a community of home service pros who rely on Topline Pro to run and grow their businesses.

You will craft content across case studies, guides, video scripts, testimonials, and social formats while ensuring authentic voice and thought leadership.