Content Manager: Brand Storytelling & Campaign Ops

Bloomingdale's; New York (NY); Hybrid; USD 85,000 - 120,000; Full time

Job summary

Bloomingdale's in New York seeks a Content Manager to own planning, storytelling, and asset governance across channels. You will lead content programs, defining stories, asset needs, channel use, timing, and priorities to support brand objectives.

You will collaborate with Account Management, Creative, and Production to ensure consistent voice and visuals, aligning customer experience with business goals. Hybrid role requiring in-office presence.

Qualifications

• 4+ years in content management or related field.
• Strong knowledge of brand storytelling and marketing channels.
• Excellent project management and cross-functional collaboration.

Responsibilities

• Translate prioritized seasonal stories into executable content programs.
• Build and maintain the Content Calendar for visibility into priorities and milestones.
• Create briefs translating priorities into creative direction, deliverables and timelines.
• Partner with Creative and Copy teams to ensure voice consistency.
• Manage revisions, approvals, and ensure on-brand content.
• Evaluate asset utilization and identify efficiency improvements across channels.

Skills

Content management

Marketing operations

Brand storytelling

Project management

Cross-functional collaboration

Communication

Education

Bachelor's degree preferred

Tools

Digital Asset Management

Content workflow platforms

Project management tools

Job description

Bloomingdale's in New York seeks a Content Manager to own planning, storytelling, and asset governance across channels. You will lead content programs, defining stories, asset needs, channel use, timing, and priorities to support brand objectives.

You will collaborate with Account Management, Creative, and Production to ensure consistent voice and visuals, aligning customer experience with business goals. Hybrid role requiring in-office presence.