Content Strategy & Operations Manager

Bloomingdale's Inc.; New York, Northern (NY, KY); Hybrid; USD 85,000 - 115,000; Full time

Job summary

Bloomingdale’s in New York is seeking a Content Manager to oversee content planning, storytelling consistency, asset governance, and alignment with customer experience goals.

You will develop thoughtful content plans, define stories, asset needs, channels, timing, and priorities to support brand objectives. You’ll connect Account Management, Creative, and Production, ensuring the right stories are developed and assets leveraged across channels.

Qualifications

• 4+ years in content management, marketing operations, retail marketing, or related fields.
• Knowledge of brand storytelling and customer-facing marketing channels.
• Ability to translate business, merchant and brand priorities into content strategies and briefs.
• Excellent project management: calendar planning, timeline management, and delivery follow-through.
• Strong collaboration across Account Management, Creative, Merchandising, Finance, and other teams.
• Clear written and verbal communication; ability to brief, consolidate feedback and influence decisions.
• Detail-oriented; manage approvals and asset accuracy; improve content effectiveness.
• Proactive problem solver; anticipate risks and resolve dependencies.

Responsibilities

• Align content priorities with business and brand objectives; support merchant strategies.
• Collaborate with Fashion Office, Site Merchandising, and SEO on storytelling opportunities.
• Translate stories into executable content programs with timelines, assets, and ownership.
• Build, maintain and communicate the Content Calendar across teams.
• Create briefs translating priorities into creative direction, timelines, and success criteria.
• Partner with Creative and Copy teams to ensure consistent voice and visuals across channels.
• Manage revisions and approvals; ensure content is on-brand and ready for delivery.
• Partner with Finance to evaluate asset utilization and maximize value across channels.

Skills

Content management

Marketing operations

Brand storytelling

Project management

Cross-functional collaboration

Communication

Attention to detail

Problem solving

Tools

Digital asset management

Content workflow platforms

Project management tools

Job description

Bloomingdale’s in New York is seeking a Content Manager to oversee content planning, storytelling consistency, asset governance, and alignment with customer experience goals.

You will develop thoughtful content plans, define stories, asset needs, channels, timing, and priorities to support brand objectives. You’ll connect Account Management, Creative, and Production, ensuring the right stories are developed and assets leveraged across channels.