Content Creator (based in NYC only)

Global Inc.; Town/Village of Harrison (NY); Presencial; USD 50.000 - 75.000; Jornada completa

Descripción de la vacante

TYVY is seeking a sharp, creative content creator based in NYC to ideate and execute social content across Instagram and TikTok. You will translate briefs into fresh, on-brand visuals and copy while maintaining a consistent cadence for both the TYVY brand and founder account.

You’ll shoot, edit, and caption short-form video using iPhone, spot trends, and contribute to a light community management effort. A passion for fashion, travel, and storytelling is essential, with bonus familiarity with

Formación

• Experience creating IG/TikTok content.
• Ability to transform briefs into on-brand visuals and copy.
• Strong sense of aesthetics and storytelling.

Responsabilidades

• Concept, create, and execute Instagram and TikTok content (graphics, reels, carousels, memes, stories).
• Maintain content cadence across brand and founder accounts.
• Transform long-form content into snackable social posts.

Conocimientos

Visual storytelling

Social media savvy

Video editing

Organized

Herramientas

Canva

CapCut

Adobe Express

Figma

Descripción del empleo

Must be based in NYC only.

About Us

TYVY is a premium women’s travel bag brand launching Fall 2025. Designed for real life—juggling work, family, and travel—our bags are intentionally built: stylish, functional, and ready for everything. Founded by a former fashion retail exec and NYC mom of two, TYVY is more than a product; it’s a mindset: practical, elevated, and minimally stylish.

The Role: Content Creator

We’re looking for a sharp, creative, and highly organized content creator who can not only help ideate—but execute. This role requires someone who can take a brief and bring it to life visually and verbally, with content that feels fresh, smart, and on-brand.

What You’ll Do

Concept, create, and execute Instagram and TikTok content (graphics, reels, carousels, memes, stories) that reflects TYVY’s voice—elevated, functional, and modern.

Work across both the TYVY brand and founder account to maintain a clear and consistent content cadence.

Transform long-form content (blogs, interviews, emails) into snackable, high-impact social posts.

Shoot, edit, and caption short‑form video (iPhone is perfect) for reels and stories.

Identify content trends and translate them into brand‑aligned ideas with a strategic lens.

Support with light community management (DMs/comments) and assist with post scheduling.

You Are

A strong visual + verbal communicator with a knack for bringing stories to life through content.

Proficient in Instagram (and ideally LinkedIn), with an eye for both aesthetic and performance.

Able to manage timelines and self‑direct around a light but steady content calendar.

Scrappy and resourceful—you know how to get it done without big production.

Passionate about fashion, travel, lifestyle, and storytelling.

Bonus if you’re familiar with: Canva, CapCut, Adobe Express, Figma, or similar tools.

Location: NYC-based