Social Content Associate

CARAA; New York (NY); On-site; USD 34,000 - 52,000; Full time

Benefits offered by this job

Competitive monthly compensation

Discounts on Caraa collection

Discounts on Mercado Famous products

Invitation to exclusive social events

Job summary

A stylish fashion and lifestyle brand based in New York City is seeking a creative content creator to produce engaging social media content. This role involves filming and editing short-form videos for platforms like Instagram and TikTok, ensuring brand voice consistency, and keeping up with social media trends. Ideal candidates will have 1–3 years of relevant experience, strong organizational skills, and a passion for visual storytelling. Competitive monthly compensation will be offered depending on experience.

Qualifications

• 1–3 years of experience creating social content.
• Strong comfort level filming and editing short-form video.
• Familiarity with Instagram, TikTok, and current social trends.
• Familiarity with Instagram, TikTok, and current social trends
• Working knowledge of CapCut, Premiere Pro, Canva, Photoshop, or similar
• Strong organizational skills and ability to manage multiple content needs across two brands
• Ability to work in our NYC office on scheduled days and attend shoots as needed

Responsibilities

• Film and edit short-form social content for Instagram Reels and TikTok.
• Capture behind-the-scenes footage during events and content days.
• Stay updated on TikTok and Instagram trends.
• Work on-site to film content using an iPhone and simple production tools (tripods, ring lights, mics)
• Attend photoshoots, launches, and content days to capture behind-the-scenes footage and real-time social assets
• Document day-to-day brand moments that can be turned into engaging social content
• Stay up to date on TikTok and Instagram trends, adapting relevant formats and sounds for our brands
• Contribute ideas for new social concepts and recurring content formats
• Work closely with the social media and marketing teams to align content with upcoming launches and campaigns
• Help ensure content reflects each brand’s voice, aesthetic, and social strategy
• Support founders or team members with casual, on-the-fly social content when needed

Skills

Content creation

Video editing

Social media awareness

Graphic design

Storyboarding

Organization

Tools

CapCut

Premiere Pro

Canva

Photoshop

Job description

YOU MUST BE PHYSICALLY LOCATED IN NEW YORK CITY IN ORDER TO APPLY FOR THIS ROLE

Want to be part of growing a successful next generation fashion and consumer brand? Caraa creates elevated, functional bags designed for real life—from the city streets to weekend getaways. Mercado Famous brings the finest Spanish charcuterie to tables across the U.S., combining quality, tradition, and playful presentation. Together, we are building vibrant communities around products people love, and we’re looking for a social media creator who can help tell our story.

We are looking for a highly creative photography and video content creator with expert knowledge of graphic design to join our team to lead the content creation for our social media channels. You will be required to create original content, photography, video, and multimedia content to drive brand love, engagement, and revenue through our social channels. This role involves working in a dynamic, fast-paced and feedback-driven environment to solve complex business problems where you will be given the opportunity to add value from day one.

This role is a full-time hourly position job and requires you to be based out of New York City. Candidates must submit portfolio of content created together with the application.

REQUIREMENTS

Who you are:

You’re a hands-on content creator with a strong eye for visuals, an understanding of social trends, and an instinct for capturing moments as they happen. You’re comfortable filming, editing, and producing short-form content quickly, and you thrive in collaborative, creative environments. You enjoy being on set, in the office, and behind the camera — and you know how to turn everyday moments into engaging social content.

What you'll do:

Short-Form Social Content Creation

• Film and edit short-form, social-first videos for Instagram Reels and TikTok during in-office content days.
• Capture a mix of content including product features, styling videos, behind-the-scenes moments, trend-based content, and founder-led clips.
• Edit and deliver multiple pieces of content per filming day optimized for each platform.
• Work on-site to film content using an iPhone and simple production tools (tripods, ring lights, mics).
• Attend photoshoots, launches, and content days to capture behind-the-scenes footage and real-time social assets.
• Document day-to-day brand moments that can be turned into engaging social content.

Trend Awareness & Platform Thinking

• Stay up to date on TikTok and Instagram trends, adapting relevant formats and sounds for our brands.
• Contribute ideas for new social concepts and recurring content formats.
• Work closely with the social media and marketing teams to align content with upcoming launches and campaigns.
• Help ensure content reflects each brand’s voice, aesthetic, and social strategy.
• Support founders or team members with casual, on-the-fly social content when needed.

What You’ll Need

• 1–3 years of experience creating social content for brands, creators, or personal platforms.
• Strong comfort level filming and editing short-form video (iPhone and/or camera).
• Familiarity with Instagram, TikTok, and current social trends.
• Working knowledge of basic editing tools (CapCut, Premiere Pro, Canva, Photoshop, or similar).
• Strong organizational skills and ability to manage multiple content needs across two brands.
• Ability to work in our NYC office on scheduled days and attend shoots as needed.

We’d Love to See

• Experience with fashion, lifestyle, food, or consumer brands.
• A strong eye for visual storytelling and pacing in short-form video.
• A portfolio or social examples that show creativity, trend awareness, and editing skills.
• Competitive monthly compensation depending on the experience and seniority of the candidate
• Discounts to all Caraa collection
• Discounts to all Mercado Famous products
• Invitation to exclusive CARAA and Mercado Famous social outings & sales events