Consumer Paid Search Growth Lead

DoorDash USA; New York (NY); On-site; USD 143,000 - 210,000; Full time

Job summary

DoorDash in the United States is seeking an experienced Consumer Paid Marketing Manager to own paid search strategy across Google, Apple, Bing, and emerging AI‑driven platforms, managing a nine‑figure annual budget and a team of 2–3 direct reports.

You will drive new customer acquisition and MAU growth, measure incrementality beyond ROAS, and partner with Analytics, Finance, Product, Strategy & Operations, and Marketing to push scalable search innovations.

Qualifications

• 6–8 years of experience in performance marketing, growth marketing, or SEM.
• Large‑scale SEM across Google Ads, Apple Search Ads, and Bing Ads.
• Experience managing $50M+ annual budgets.
• Strong analytics, with MT/MMM focus and LTV/CAC.
• Proven leadership of 2–3 direct reports.

Responsibilities

• Own and scale a nine‑figure paid search portfolio across Google, Apple, and Bing.
• Define and execute New Customer Acquisition, Resurrection, and MAU growth strategies.
• Drive incrementality with MMM, lift testing, and attribution.
• Lead, mentor, and develop a 2–3 person team.
• Experiment with Search Automation and AI‑enabled search platforms.

Skills

Performance marketing

Growth marketing

SEM

Budget management

Feed-powered campaigns

Analytics & measurement

People leadership

Cross-functional collab

Search innovation

Tools

Google Ads

Apple Search Ads

Bing Ads

Dynamic Search Ads

Google Shopping Ads

Performance Max

Job description

DoorDash in the United States is seeking an experienced Consumer Paid Marketing Manager to own paid search strategy across Google, Apple, Bing, and emerging AI‑driven platforms, managing a nine‑figure annual budget and a team of 2–3 direct reports.

You will drive new customer acquisition and MAU growth, measure incrementality beyond ROAS, and partner with Analytics, Finance, Product, Strategy & Operations, and Marketing to push scalable search innovations.