Consumer Insights Analyst: Data-Driven Impact + Ownership

Addison Group; Fort Worth (TX); Presencial; USD 70.000 - 85.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical benefits

Dental benefits

Vision benefits

401(k)

Descripción de la vacante

Addison Group is seeking a Consumer Insights Analyst in the Dallas-Fort Worth area to transform complex data into actionable business insights, partnering with stakeholders to identify trends and measure performance. You will build dashboards, KPIs, and reporting, while advancing data governance and automation initiatives to improve customer experience and marketing strategies.

The role focuses on transforming data into strategic recommendations, communicating findings to cross-functional teams,

Formación

• Experience with web analytics tools (Google Analytics or similar).
• Proficiency with Power BI, Tableau, or comparable data visualization tools.
• Strong knowledge of data analysis, reporting, and performance measurement methodologies.
• Experience building KPIs and translating business objectives into measurable outcomes.
• Ability to communicate technical findings to a variety of audiences.
• Familiarity with process improvement, reporting automation, and analytics best practices.
• Experience working within Agile or Scrum environments preferred.
• Self-starter with strong problem-solving abilities and a proactive mindset.

Responsabilidades

• Analyze and interpret data from various business and marketing platforms to identify trends, opportunities, and actionable insights.
• Develop and maintain KPIs, scorecards, and performance measurement frameworks for multiple business functions.
• Create dashboards, reports, and visualizations that effectively communicate data findings to stakeholders.
• Collaborate with business partners to translate reporting needs into meaningful analytics solutions.
• Improve data governance practices and support data quality initiatives across reporting processes.
• Identify opportunities to streamline analytics workflows through automation and process optimization.
• Conduct quantitative and qualitative analysis to support customer experience and marketing strategies.
• Present recommendations and findings to leadership teams and business stakeholders.

Conocimientos

Data analysis

KPIs

Reporting

Communication of technical findings

Agile/Scrum

Automation

Problem-solving

Herramientas

Google Analytics

Power BI

Tableau

Descripción del empleo

Addison Group is seeking a Consumer Insights Analyst in the Dallas-Fort Worth area to transform complex data into actionable business insights, partnering with stakeholders to identify trends and measure performance. You will build dashboards, KPIs, and reporting, while advancing data governance and automation initiatives to improve customer experience and marketing strategies.

The role focuses on transforming data into strategic recommendations, communicating findings to cross-functional teams,