Community Relations Coordinator

The Bristal Assisted Living; Englewood (NJ); On-site; USD 55,000 - 75,000; Full time

Job summary

The Bristal Assisted Living in Englewood, NJ is seeking a Marketing/Community Relations Coordinator to support the Director of Community Relations in maximizing occupancy and developing wait lists as needed. You will maintain accurate CRM records and ensure the community's reputation is positively presented.

With a Sunday-Thursday 9:00 AM to 5:30 PM schedule, you will greet visitors, conduct tours, liaise with referral sources, manage prospect records, assist events, and help achieve sales goals

Qualifications

• Bachelor's degree in Business or Marketing preferred.
• Ability to close deals and drive occupancy.
• Professional image and excellent communication.
• Strong telephone skills and customer service orientation.
• Ability to relate to and serve senior residents.
• Excellent organization and multi-tasking abilities.
• Experience with CRM and MS Office; CRM preferred.
• Independent worker with initiative.
• Patience, perseverance and follow-through.
• Comfort with English reading/writing and active listening.

Responsibilities

• Greet visitors warmly and capture essential information.
• Answer calls professionally to gather marketing details.
• Collaborate with Directors to develop referral programs and tours.
• Conduct facility tours for prospective residents and families.
• Liaise with community referral sources to drive referrals.
• Maintain prospect records in CRM and support marketing efforts.
• Assist in setting and tracking sales goals with leadership.
• Process move-in paperwork and collect initial rent.
• Help new residents acclimate after move-in.
• Maintain marketing inventory and assist with events.

Skills

Close deals

Professional image

Telephone skills

Senior population empathy

Organizational skills

CRM experience

MS Office

Independent worker

Patience & follow-through

Active listening

English literacy

Education

Bachelor's degree in Business or Marketing

Tools

CRM software

Microsoft Office

Job description

Responsible for assisting the Director of Community Relations in maintaining maximum occupancy of the community and, when fully occupied, developing a waiting list of future Residents. Maintain accurate records in database for easy access and reporting. Ensure that The Bristal's reputation is well presented within the community.

Schedule: Sunday-Thursday 9-5:30PM

Duties And Key Responsibilities

• Greet all visitors in a warm, friendly manner.
• Answer telephones in a professional manner with the objective to obtain the most information about the caller. Terminating a call without getting critical marketing information is an unacceptable call. Marketing calls may be recorded for quality review.
• Team with the Director of Community Relations and the Executive Director to create an effective resident referral program, which turns referrals to residents.
• Takes prospective Residents and/or families on a tour of the Facility.
• Liaison between the Bristal and community referral sources.
• Support the Sales and Marketing team by effectively maintaining all current prospect records in the CRM lead tracking system.
• Supports the ED, DCR and Corporate DOS in setting, tracking, and accomplishing sales goals in a timely manner.
• Completion of all required move in paperwork and the collection of rent monies prior to resident move-in.
• Assist new residents to get acclimated into the community upon move in.
• Manage all marketing inventory as directed.
• Assist the Director of Community Relations to Create and/or Host Marketing/Sales events.
• Assist the Director of Community Relations to oversee accuracy of available apartment inventory.
• Assist the Director of Community Relations to maintain weekly traffic and census reports.
• Other duties as assigned by the Director of Community Relations and the Executive Director

Qualifications

• Bachelor's Degree in Business or Marketing preferred.
• Must have the ability to "close" the deal.
• Professional image.
• Excellent telephone and communication skills.
• Ability to relate well to the senior population.
• Great organizational skills with the ability to concentrate on many tasks at once.
• Computer proficiency with the Microsoft Office suite, as well as the ability to learn new applications; previous knowledge of a client relationship management tool for tracking leads preferred
• Must be an independent worker.
• Patience with perseverance and follow-through capabilities.
• Must be emotionally, mentally and physically able, with or without reasonable accommodations, to provide required services to residents, including verbally communicating with residents.
• Must be able to speak, read, and write in English, which is the predominant language of a majority of our residents.
• Must be able to listen attentively to residents' requests and preferences, ensuring exceptional customer service.