Director of Community Relations

The Bristal; Waldwick (NJ); Hybrid; USD 85,000 - 90,000; Full time

Job summary

The Bristal in Waldwick, NJ is seeking a dynamic marketing and front desk professional to drive resident referrals and guest engagement. You will greet visitors, coordinate scheduling, and lead monthly informational sessions for staff to improve resident inquiries.

You will collaborate with the Executive Director to develop referral programs, host events, and maintain strong ties with community sources. Strong communication and organizational skills are essential.

Qualifications

• Experience in marketing, sales or community outreach.
• Excellent communication and guest-relations skills.
• Ability to organize events, reports and schedules.

Responsibilities

• Greet visitors warmly and manage inquiries.
• Ensure schedule flexibility including one weekend day per week and some evenings.
• Schedule visits and convert inquiries into appointments.
• Plan and conduct monthly staff in-services on front desk topics.
• Collaborate with Executive Director on resident referral programs.
• Conduct guided community tours and prepare presentations.
• Liaise with referral sources and manage marketing events.
• Maintain move-in paperwork and collect rent as needed.
• Oversee apartment inventory and weekly traffic reports.
• Develop quarterly business and marketing plans and analyses.

Skills

Customer service

Sales

Marketing

Public speaking

Event coordination

Networking

Data reporting

Liaison

Education

Bachelor's degree in Marketing or related field

Tools

CRM software

Job description

Pay or shift range: $85,000 USD to $90,000 USD. The estimated range is the budgeted amount for this position. Final offers are based on various factors, including skill set, experience, location, qualifications and other job-related reasons.

Description

• Greet all visitors in a warm, friendly manner.
• Ensure schedule flexibility to work one weekend day per week as required (usually a Tuesday-Saturday schedule) as well as some evenings as necessary.
• Answer inquiry calls in a professional manner with the objective to obtain the most information about the caller and to schedule a visit to the community. A benchmark of 60% of inquiry calls are expected to result in an appointment. Terminating a call without getting critical marketing information is an unacceptable call. Marketing calls may be recorded for quality review.
• Create and conduct a 1-2 hour monthly in-service for all staff that cover the front desk. Focusing on most recent issues/topics that will ensure proper handling of all incoming inquiries.
• Collaborate with the Executive Director to create an effective resident referral program, which turns referrals to residents.
• Conduct community tours that are preplanned and personalized.
• Facilitate small-group presentations utilizing excellent written and verbal communication skills.
• Liaison between the Bristal and community referral sources.
• Follow the sales training system using the sheets found in sales training manual on public files.
• Completion of all required move in paperwork and the collection of rent monies prior to resident move-in.
• Manage all marketing inventory as directed.
• Create and/or Host Marketing/Sales events.
• Frequent and on-going networking with outside referral sources.
• Oversee accuracy of available apartment inventory.
• Maintaining weekly traffic and census reports.
• Complete community based business development plans quarterly.
• Complete quarterly marketing strategy and competitive analysis reports.
• Such reports are to be distributed to the Executive Director, Vice President of Operations and Vice President of Sales in the requisite interval.
• Other duties as assigned by Executive Director.

Behaviors

• Loyal: Shows firm and constant support to a cause
• Dedicated: Devoted to a task or purpose with loyalty or integrity
• Innovative: Consistently introduces new ideas and demonstrates original thinking
• Enthusiastic: Shows intense and eager enjoyment and interest

Education

• Preferred: Bachelors or better in Marketing or related field.

Equal Opportunity Employer. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.