Community Growth Lead — Residential Lead Generation

Leoforce; Taylor (MI); On-site; USD 50,000 - 95,000; Full time

Job summary

Leoforce is seeking a Residential Market Growth Executive in Taylor, MI to rebuild residential lead volume through community relationships rather than paid advertising. You will map neighborhoods, engage HOA and local groups, and develop loyalty/referral programs while supporting the marketing team.

The role balances fieldwork with marketing support, reporting to the General Manager and Director of Marketing. It offers flexible compensation and a clear path to leadership within the territory.

Qualifications

• Marketing, community relations, or people-facing background.
• Genuine local roots or ability to build credibility in the community.
• Strong relationship-building and networking instincts.
• Flexible schedule including evenings and weekend events; results-driven.

Responsibilities

• Identify target neighborhoods and communities to generate strong leads.
• Map HOAs and local groups; build relationships with boards.
• Design and run loyalty and referral programs converting relationships to leads.
• Represent the company at events to build visibility in target areas.
• Track programs and partnerships to see which drive leads.
• Support local social content and marketing with the in-house team.
• Handoff qualified leads to residential sales ensuring smooth transition.
• Report lead volume and program results to managers.

Skills

Marketing background

Relationship-building

Community relations

Networking instincts

Flexible schedule

Job description

Leoforce is seeking a Residential Market Growth Executive in Taylor, MI to rebuild residential lead volume through community relationships rather than paid advertising. You will map neighborhoods, engage HOA and local groups, and develop loyalty/referral programs while supporting the marketing team.

The role balances fieldwork with marketing support, reporting to the General Manager and Director of Marketing. It offers flexible compensation and a clear path to leadership within the territory.